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3 Tips PR Can Use Now to Battle ‘The Big Quit’

September 13th, 2021 by

PR is not immune to The Big Quit and The Great Resignation. Here are three tips that PR can use to slow a race to the exits.

How to Win the New Game Show for Media Relations Pros

September 10th, 2021 by

Jeopardy!, has simple rules. Similarly, pitching’s ‘rules’ are elementary, yet we forget them. Brush up here as we play “Know Your Show.”

Senator Amy Klobuchar reveals cancer diagnosis on Good Morning America

Sen. Klobuchar Provides Call-to-Action in Personal Cancer Statement

September 9th, 2021 by

Sen. Amy Klobuchar provided a great example of what word of mouth and personal messaging can do to promote breast cancer awareness after revealing her own story of diagnosis

[VIDEO] Jay Winuk, Founder of Winuk Communications, Inc. and Co-founder of 9/11 Day, Discusses the 20-year Remembrance

September 8th, 2021 by

PRNEWS Live welcomed Jay Winuk, founder of Winuk Communications, Inc. and co-founder of 9/11 Day, a nonprofit that organizes and promotes the September 11 National Day of Service and Remembrance. 

Patience, Principle and Public Good: Media Trends for Effective Pitching    

September 8th, 2021 by

Journalists want to know how your brand fits into a larger narrative. A good PR person will paint that picture.

Education about Multiculturalism in the Deaf Community is Key to Communication

September 7th, 2021 by

In a broad-reaching conversation via virtual roundtable, we discussed the impact the pandemic has had on the deaf community, the lessons learned about communicating during crises,  how so-called mainstream communicators can work to make accessibility part of their DEI conversations and what corporations looking to embrace DEI and accessibility should do to push forward inclusive campaigns.

Aim Wisely When Reacting to Texas Abortion Law Boycotts 

September 7th, 2021 by

Purpose-driven brands should speak out on issues aligned with their values. But without strategy, unfair cancellations may result.

New York City Summer 2021 campaign

Delta Variant Repositions Travel Messaging

September 3rd, 2021 by

PRNEWS looked at the communications strategies of several travel organizations, learning what the downturn means for a tactical pivot. 

United States Capitol building

PR Lessons from President Biden’s Afghanistan Pressers

September 3rd, 2021 by

Communicating the withdrawal from Afghanistan included PR lessons, both what to do in a crisis and what to avoid. Here is a look at a few.

Reputation Building is Bottom Up and Top Down, and Requires Internal, External Communication

September 3rd, 2021 by

Shaffra Gray-Read, senior reputation manager for KFC (UK & Ireland), talked with PRNEWS about her interest in diversity & inclusion as well as her penchant for using data.