Communicators have a special talent. They alone can stitch together love, PR crisis, email and chocolate. Here’s how.
Topics
[VIDEO] February ‘Social Break’ Covers Setting Social Media Priorities With Leadership
February 14th, 2022 by Sophie MaerowitzThis month’s Social Break explores how to set social media priorities with leadership and manage content delivery across teams with a social media manager at a government agency.
Crises Linger for Confused Spotify, Tone-Deaf Better.com and Rugby Team
February 14th, 2022 by Seth ArensteinIn gest, but only partly, the last weeks of 2021 and first days of 2022 offer enough botched PR and PR crises to assemble a March Madness-style ranking.
The Communicator’s Role in Battling Unconscious Bias
February 11th, 2022 by Andrew ByrdDespite progress in DEI efforts, unconscious bias continues to creep into the workplace. How can communicators play a role in battling this issue?
Goodell’s Annual Super Bowl Presser a Lesson in Contrasts
February 10th, 2022 by Nicole SchumanThe NFL commissioner’s pre-Super Bowl press conference was long on promises and short on solid solutions.
Managing Expectations as a Social Media Team of One
February 9th, 2022 by Sabrina MerrittBeing the lone social media manager in a company is challenging. Managing time and setting boundaries are essential to success.
The Social Shake-Up Partners With Social Break, a Monthly Q&A for Social Media Managers
February 8th, 2022 by PRNEWSPRNEWS’ sister brand The Social Shake-Up is announcing a new partnership with Social Break, hosted by October Social Media. The free monthly Q&A is specifically designed for new social media managers and social media teams of One and takes place on the second Friday of each month via Zoom. The series is hosted by social media expert, Founder and CEO of October Social Media, Sabrina Merritt.
Updated ‘On Background’ Policies Highlight Need for Better Media Relations
February 8th, 2022 by Dr. Felicia BlowNew editorial policies governing ‘on background’ demonstrate the importance of building fair and truthful relationships between PR pros and media members.
As Spotify’s Rogan Problem Intensifies, It’s ‘Groundhog Day’ for Crisis Communication
February 7th, 2022 by Sophie MaerowitzA divisive celebrity. A CEO doubling down on a decision to keep the celebrity on-platform (and reminding audiences it’s a platform, not a publisher). Committing to an investment in marginalized groups. Guess who?
CNN’s Zucker Resignation Provides PR Lessons
February 3rd, 2022 by Nicole SchumanAt a glance it looks like more of a reputation crisis for Zucker, rather than CNN, but PR lessons will reverberate without the organization.