Media Relations

man recording podcast at laptop

Podcast Guesting Is a Core PR Strategy. Here’s How to Get Your Client Booked.

August 24th, 2026 by

Two things to check before any list is worth pitching from: the date of the last published podcast episode and whether the show actually takes guests at all.

young man standing in a restaurant cash register queue

AI Recycled a Dead Promotion and Sent Customers to a Client’s Doors

August 17th, 2026 by

A restaurant ran a Teacher Appreciation and Nurses Week promotion in 2025 which included free food. In 2026, the client chose not to repeat it. AI did not get the memo.

5 Questions With Dini von Mueffling of Dini von Mueffling Communications title card for the 5 Questions With podcast

Five Questions With Dini von Mueffling: What Six Years Representing an Epstein Survivor Taught Her About Social Impact PR

August 11th, 2026 by

In this episode of “Five Questions With…,” Dini von Mueffling discusses her PR work with the late Virginia Roberts Giuffre, the most prominent Epstein survivor and her family.

Art collage, Hands hold megaphones on either side of a laptop screen, symbolizing the power of digital media in amplifying communication. Various digital outreach strategies are visualized.

The Right Way to Turn Social Media Into News Coverage

August 10th, 2026 by

Given enough pressure, even the grumpiest baby boomer in communications will admit that social media can earn a media placement. The problem is that everyone else knows that already.

PRNEWS Announces 2026 People of the Year

August 6th, 2026 by

PRNEWS announced its 2026 People of the Year honorees—an accomplished group of leaders, innovators and rising talent redefining the future of PR and communications.

Leaking water from stainless steel pipe under sink in reference to leaks of information to the media and public.

Explainer: What is a Leak?

July 28th, 2026 by

Even experienced PR professionals need a refresher on the basics from time to time, as well as insights about newer concepts. Today we review the definition of a “leak.”

elderly man squeezing the Neo robot around his shoulders like a hug. this relates to the product mentioned in this bad coverage article.

Complaining About Bad Coverage Is the Surest Way to Amplify It

July 27th, 2026 by

The most reliable way to draw more attention to bad media coverage is to complain about it publicly.

Woman, publicist and press with questions, city and discussion with reporters for interview. publicist outdoors with journalists for campaign updates, news and people with mic

Three Things Publicists Would Like to Tell Their Journalist Friends

July 21st, 2026 by

What are the most common tropes publicists wish reporters knew about communications jobs?

Winners Announced: The 2026 PRNEWS Experiential & Event PR Awards

July 16th, 2026 by

PRNEWS announced the winners of the 2026 Experiential & Event PR Awards, celebrating the year’s most impactful experiential campaigns, activations and event-driven communications.

A parchment of the first Constitution of the United States close up. The Bill of Rights as a focus in regards to journalist subpoena by the Department of Justice

Journalists Are Facing Federal Subpoenas. Why PR Pros Have More at Stake Than They Think

July 14th, 2026 by

Understanding the federal journalist subpoenas and why the legal ground beneath them seems thin, is among the clearest lessons the PR industry has received in decades about what protects us and what does not.