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Measurement The Importance of Adding Context to Share of Voice
Nonprofit PR News’ CSR and Nonprofit Awards Lunch: Tips, Tactics and Emotion
Marketing March Madness PR Style: Rising PR Stars Tell us What Gets Them Mad About PR
Media Relations The Importance of ‘So What? Why Now?’ and Other Writing Tips
PR News Blogger Network Communicators: It’s Time to Have Your Cake and Eat it Too
Branding/Reputation How the Co-Founder of 9/11 Day Learned to Trust His Gut
Social Media Why TikTok is Likely to Stick Around
PR Insiders Twitter and the Era of Flack-Shaming
Media Relations Amazon and Nike Forego Transparency: Was it the Right Call?
Digital PR Here’s What Should Go Into Your Influencer Agreement

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PR Measurement Guidebook

Numbers, Stats, Analytics: You may love it. You may hate it. Either way, it is a required skill these days, for all communicators. In this just published 10th edition of the PR News Measurement Guidebook… Continued

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Crisis Management Guidebook

Crisis management is an art, not a science. In this edition of PR News’ Crisis Management Guidebook: Strategies & Tactics, you will discover many different views on this art, and you are certain to find… Continued

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