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Asking the questions 'So What? Why Now?' when you're writing a pitch or a press release was just one of many tips offered during PR News' Writing Workshop March 15, 2019, in Washington, D.C. Others included the importance of grammar and excessive proofreading-one former journalist said she used to discard pitches that contained typos and poor grammar.
Upcoming Events and Award Deadlines
- March 20 — Webinar: What You Need to Know About Brand Engagement on LinkedIn
- April 17–18 — PR Measurement Conference
- April 25 — Webinar: SEO Strategies for 2019 and Beyond
- May 6–8 — The Social Shake-Up
- May 8 — Social Media Awards Luncheon
- May 10 — Platinum PR Awards
- May 10 — Top Women in Healthcare Awards Luncheon
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The winners of PR News’ 2018 Social Media Awards span a wide variety of organizations, from brands like Volvo, PepsiCo, JP Morgan Chase & Co., IBM, Cisco and Bayer to agencies like Rogers & Cowan,… Continued
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PR Measurement Guidebook
Numbers, Stats, Analytics: You may love it. You may hate it. Either way, it is a required skill these days, for all communicators. In this just published 10th edition of the PR News Measurement Guidebook… Continued
Crisis Management Guidebook
Crisis management is an art, not a science. In this edition of PR News’ Crisis Management Guidebook: Strategies & Tactics, you will discover many different views on this art, and you are certain to find… Continued
