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5 Questions With Dini von Mueffling of Dini von Mueffling Communications title card for the 5 Questions With podcast

Five Questions With Dini von Mueffling: What Six Years Representing an Epstein Survivor Taught Her About Social Impact PR

August 11th, 2026 by

In this episode of “Five Questions With…,” Dini von Mueffling discusses her PR work with the late Virginia Roberts Giuffre, the most prominent Epstein survivor and her family.

PRNEWS Announces 2026 People of the Year

August 6th, 2026 by

PRNEWS announced its 2026 People of the Year honorees—an accomplished group of leaders, innovators and rising talent redefining the future of PR and communications.

The Bear tv show title graphic showing on a laptop

Yes, Chef: PR Lessons from ‘The Bear’

July 29th, 2026 by

As the beloved and flawed characters from “The Bear” came together in the final season, many PR professionals perhaps felt a tug at the heartstrings: a sense of familiarity between their working lives and those of the restaurant industry.

elderly man squeezing the Neo robot around his shoulders like a hug. this relates to the product mentioned in this bad coverage article.

Complaining About Bad Coverage Is the Surest Way to Amplify It

July 27th, 2026 by

The most reliable way to draw more attention to bad media coverage is to complain about it publicly.

Woman, publicist and press with questions, city and discussion with reporters for interview. publicist outdoors with journalists for campaign updates, news and people with mic

Three Things Publicists Would Like to Tell Their Journalist Friends

July 21st, 2026 by

What are the most common tropes publicists wish reporters knew about communications jobs?

A parchment of the first Constitution of the United States close up. The Bill of Rights as a focus in regards to journalist subpoena by the Department of Justice

Journalists Are Facing Federal Subpoenas. Why PR Pros Have More at Stake Than They Think

July 14th, 2026 by

Understanding the federal journalist subpoenas and why the legal ground beneath them seems thin, is among the clearest lessons the PR industry has received in decades about what protects us and what does not.

Aerial view of luxury yachts moored in the Old Port during the Cannes Lions International Festival of Creativity. Guests gather on the decks of private vessels, including those chartered for Equativ, to network during the world-renowned advertising and marketing event.

The Best Conversations at Cannes Weren’t About AI

June 30th, 2026 by

Between the marketing jargon, branded tote bags and exclusive yacht brunches, Cannes conversations around the future of communications gained momentum on some of the biggest stages.

Palais des Festivals in Cannes, France, the venue for the annual Cannes Lions Festival.

The Case for Communicators at Cannes Lions

June 25th, 2026 by

Cannes Lions has long been considered a marketing and advertising festival, but as the media industry fragments and the ways brands reach audiences multiply, communicators can no longer afford to watch from the sidelines.

large and small goldfish showing different competition or friendship concept

Old School Is the New School: How Independent PR Is Outrunning the Holding Company Model

June 18th, 2026 by

Like-minded independent PR agencies are proving that impact does not have to come with unnecessary overhead, endless layers or a model that mistakes size for strength.

Cannes Lions beach

Five Ways PR Pros Can Get More Value from Cannes Lions

June 16th, 2026 by

The most successful attendees don’t treat Cannes as a series of meetings, panels and parties. They approach it with a clear strategy and a disciplined plan.