This week’s PR Roundup features how we can learn from the top TikToks of 2023, Muck Rack’s latest survey on the blurring lines of marketing and PR, and Mattel’s release of an Indigenous Barbie to mixed reviews.
Work Life

PR Roundup: Top TikToks, MarCom Blurs, Barbie’s Missed Opportunity
December 7th, 2023 by Nicole Schuman
Landing a C-Suite Role: Q&A With CMOs Who Began in PR
December 1st, 2023 by Kaylee HultgrenPRNEWS spoke with two CMOs about the convergence of PR and marketing, how their earlier roles in communications benefitted their careers and what PR pros with C-suite aspirations should be focusing on.

What PR Pros Are Thankful For
November 21st, 2023 by Nicole SchumanIn honor of the Thanksgiving holiday, PRNEWS reached out to industry professionals this year, asking what about PR they were thankful for. We received several dozen responses, each showing pride in the profession, from dedicated communicators.

Helping PR Teams to Safely Surf the Generative AI Wave
October 30th, 2023 by James HollandWhile AI promises productivity gains, we can’t forget about quality control.

How to Launch a Communications Firm in a Recession
October 17th, 2023 by Teal Pennebaker and Tim GranholmLaunching a communications consulting firm while being bombarded with headlines like “U.S. on track for historic recession” and “companies keep laying off workers,” is not for the faint of heart.

How Important is it for Your Organization to Have a Code of Ethics?
September 25th, 2023 by Michelle EganThe need for ethical guidelines is more crucial than ever, no matter the profession.

The Impact of PR Professional Associations
September 22nd, 2023 by Tai NicholsSeasoned public relations professionals share firsthand insights on the invaluable impact of PR association membership. From networking to professional development, examine the essential role these associations play in shaping successful careers.

The Value of PR Associations in the Digital Age
September 6th, 2023 by Tai NicholsLearn how the Public Relations Society of America (PRSA) and the PR Council are addressing the needs of communication professionals in the digital age.

How Communicators Harness Free Resources for Professional Development
August 22nd, 2023 by Tai NicholsContinuously developing your skills is a necessity–especially in the rapidly-changing world of communications. However, the cost of formal education and training programs can sometimes be a barrier. Fortunately, there’s a wealth of free resources available for communicators.

Top Tips: Best Lesson You Learned in College
August 22nd, 2023 by Nicole SchumanAside from the mandatory use of shower slides—we wondered what other nuggets of wisdom the PR community took from their college days.