PR roundup covers Arch Manning’s AI video moment and subsequent apology, why the Macklemore-Sheeran-Kraft dispute shows that neutrality is hard to claim and new research that finally puts a dollar figure on what a strong reputation is actually worth.
Diversity, Equity & Inclusion
The Smartest Decision in Sports: How the Buffalo Bills Kept Canada in the Fold
September 16th, 2026 by Rich LuchetteIn a break from tradition, the Buffalo Bills have asked the Toronto-based band Barenaked Ladies to perform “O Canada,” prior to the singing of “The Star-Spangled Banner.”
PR Roundup: Lucky Charms Wins RushTok, AI Search Rewards Relevance Over Scale, and eos Shows What Community Engagement Looks Like
August 20th, 2026 by Nicole SchumanPR roundup covers Lucky Charms’s sorority partnership, what new data on AI search visibility means for GEO, and why eos’s U.S. Open activation is a case study in letting community lead the way.
Inclusive Communications Starts Long Before You Hit “Publish”
August 4th, 2026 by Savannah YoungInclusive communications is not an afterthought. No matter what the objective is, a campaign will only be successful if the people it is trying to reach see themselves in the message.
Why Inclusion Is Stalling, and What Creative Leaders Can Do About It
May 12th, 2026 by Jasmine Russell and Laura FegleyMarketing, advertising and PR teams are navigating a minefield of political polarization, AI acceleration, shrinking budgets and a disconnected hybrid workforce, as well as a decreasing prioritization of inclusion and belonging.
PRNEWS Unveils 2026 Purpose & Impact Award Winners
April 2nd, 2026 by PRNEWSPRNEWS has unveiled the winners of the 2026 PRNEWS Purpose & Impact Awards, which recognize the organizations, teams and communicators redefining public relations through purpose-driven leadership and measurable social impact.
PR Roundup: BAFTA Apology, Employees More Trusted than CEOs, Burger King Updates Whopper
February 26th, 2026 by Nicole SchumanFrom a crisis communications misstep on one of the entertainment industry’s biggest stages and new data showing employees now outpace CEOs in brand trust, to Burger King’s surprisingly human response to a decade of customer complaints, this week’s PR Roundup highlights the power—and pitfalls—of modern communications.
PR Roundup: Dr Pepper Goes Viral as PR Faces a Reality Check
January 22nd, 2026 by Nicole SchumanFrom Dr Pepper’s savvy elevation of a creator’s viral jingle to new data revealing what’s holding PR teams back, we examine how brands and agencies are adapting to shifting media dynamics, AI realities and a changing early-career pipeline.
The New Reality of Advertising Communications: Why Accessibility Is No Longer Optional
January 20th, 2026 by Matisse Hamel-NelisThe barriers that once made accessible advertising difficult have largely disappeared.
Crisis in Two Languages: Proactively Building Bilingual Rapid-Response Systems
October 15th, 2025 by Yesenia ReinosoFor multilingual organizations, building a bilingual rapid-response system goes far beyond simply translating messages.