Crisis Management

Balenciaga likes living on the edge. It went too far this time. Its response will determine how much damage it suffers from its latest snafu.

The Taylor Swift ticket hubbub dented the singer’s reputation. She also waited too long to respond. Swift let Ticketmaster absorb all the blame. When she finally responded, it was late and disappointing.

Ticketmaster’s less-than-transparent communication about Taylor Swift ticket offers myriad PR takeaways. Owning your mistakes is one of them, others involve transparent apologies.

Sometimes PR crises throw together companies that usually don’t mix. Regardless, preparing in advance for a PR mishap or crisis always is a wise move.

There are several aspects of timing that influence PR incidents/crises.  First, when a PR crisis occurs simultaneously with a huge story, the crisis may get pushed off page 1. The FTX fiasco got media coverage,… Continued

In this month’s edition, we focus on FTX and RSV.

The composition of your core PR crisis team, how often it meets and how it jumps into action when a situation arises form this dialogue with PR experts.

The Boston Bruins created a PR mess Nov. 4 when they attempted to pull a fast one on the public. Tell the whole truth is the PR lesson here.

A prompt response is a hallmark of crisis communication. The NBA and the Brooklyn Nets waffled on their initial responses to Kyrie Irving’s antisemitic posting. Have they run out of time to act?

In a PR crisis we know time often is your enemy. Preparation and prompt action are your friends. As such, ‘what took so long?’ is a question you don’t want asked. Unfortunately, it arose for Adidas and its tardy Ye reaction. And it was asked about the slow removal of Beyond Meat’s nose-biting COO.