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peloton

Peloton: More Evidence That Prompt Truth-Telling Wins

August 27th, 2021 by

Obfuscating bad facts is one way to survive a crisis. Unfortunately, it’s often not a good long-term strategy.

The Summer of Social Audio: Clubhouse, New Platforms and Short-Form

August 26th, 2021 by

The social audio sector is just finding its footing. There is no better time for communicators to dive in.

[VIDEO] Elizabeth Penniman, VP, Communications, the American Red Cross, Talks Crisis Preparedness

August 25th, 2021 by

PRNEWS Live welcomed Elizabeth Penniman, vice president of communications at the American Red Cross. Penniman discussed crisis adaptability across multiple natural disasters and National Preparedness Month.

Airbnb’s Afghanistan Housing Offer Meets CSR Criteria

August 25th, 2021 by

Airbnb’s example proves that when it comes to effective CSR, writing a check and issuing a press release simply aren’t enough.

No Game: Social Media Jeopardizes our Lives

August 24th, 2021 by

The swift downfall of “Jeopardy!” host Mike Richards is the latest example of the jeopardy that surrounds us in today’s lightning-fast unforgiving age of social media. Whether you make a wrong move, say something offensive, or have ugly skeletons in your closet, the career-ending rush to judgement can be fast and furious.

caution sign with storm clouds

Events and Emergency Comms Takeaways From Tropical Depression Henri

August 23rd, 2021 by

While public notices around dangerous weather conditions were once solely the realm of local governments and first responders, just about every type of organization now needs a climate-focused crisis plan in place. Here are some pitfalls and best practices.

Internal Communication is Key to Keeping Employees Motivated During Uncertainty

August 20th, 2021 by

Due to the Delta variant, companies are cancelling or delaying return-to-office plans. Managers are scrambling to revise schedules. Employees are disappointed, confused and frustrated. Many were looking forward to in-person interactions with colleagues. In the face of lingering uncertainty and frustration, HR and internal communication teams will have their work cut out for them. How and what they communicate will play a key role in motivating employees.

Why PR is Getting Business from an Unusual Source

August 19th, 2021 by

To some outsiders, PR means little else but dealing with crisis. While PR pros know this is not so, sometimes it can seem that way. And a surge of crisis work is coming from a… Continued

AP Stylebook

AP Style Updates: Diversity, Equity and Inclusion

August 18th, 2021 by

One of the most perennially popular articles on PRNEWS is an article reviewing AP style. We took that as a sign and decided to deliver a new series of AP style updates that may be helpful for communicating on emerging topics. Here we take a look at common DEI terminology in 2021 to ensure proper use for important announcements and releases.

PRNEWS Announces 2022 Agency Elite Top 100

August 17th, 2021 by

The list is designed to demonstrate the wide range of industry specializations and core capabilities that public relation encompasses. This year’s list highlights firms of all sizes, of all ages (our oldest agency having been founded in 1946; our youngest in 2020), in all regions of the country.