how taylor swift is helping the NFL with publicity this week after appearing at the Chiefs' game

PR Roundup: The Taylor Swift Effect, Delta Responds, WGA Wins

September 28th, 2023 by

This week’s PR ups and downs follow Taylor Swift’s foray into football, Delta’s dash to appease loyalty customers, and the WGA coming out on top when it comes to the recent strike and American interests.

Sara Garibaldi, president of BODEN, talks about Hispanic Heritage Month and the impact on PR industry on PRNEWS Live on LinkedIn

[VIDEO] PRNEWS Live Discusses Impact and Authenticity During Hispanic Heritage Month

September 19th, 2023 by

PRNEWS Live discussed the impacts Hispanic culture has had on the PR industry, and how to create more inclusive, authentic campaigns, focusing on Hispanic culture. 

LinkedIn Creator Mode on a mobile phone and laptop

Learning About LinkedIn: Creator Mode

September 11th, 2023 by

How can LinkedIn Creator Mode benefit public relations, communication professionals, their clients and brands?

On-Stage Successful Female Speaker Presents

How to Create Winning Speaker Abstracts that Break Through

August 29th, 2023 by

Securing speaking opportunities at events tailored to a client’s industry should be a part of every PR plan to increase exposure and allow professionals the opportunity to continue networking.

- Twitter new logo X. Twitter changed app logo with X. Twitter news. X new social media.

Musk’s Twitter Rebrand Strategy

August 28th, 2023 by

Musk’s rebrand of Twitter embraces his eccentricity and opens new doors for an aging product. Others need a better PR strategy. Here are some best practices for those who aren’t Elon Musk.

Starbucks releases pumpkin spice latte early, but pumpkin spice sales are already down this year.

PR Roundup: PSL Fatigue, Amazon’s Tough RTO, AP Style AI Updates

August 24th, 2023 by

PR Roundup looks at Amazon failing employee communication when it comes to RTO, AP Styleguide’s latest updates on AI and the earliest return of the Pumpkin Spice Latte ever. 

PRNEWS Unveils Platinum Awards Finalists

August 15th, 2023 by

PRNEWS has announced the 2023 Platinum Awards finalists. Honorees and winners will be announced during a gala in New York on October 18.

Economic crisis concept shown by declining graphs and digital indicators overlap modernistic city background. Double exposure.

Building Brands Through a Downturn

August 7th, 2023 by

In a race to grow and meet investor demands, start-ups can’t afford to tread water while the economy sputters. But they’re also forced to cut costs and preserve capital to ensure they can live to fight another day. Here, our author outlines some cost-effective ways for start-ups to build their brands and businesses through a downturn.

Twitter rebrands as X

PR Roundup: Twitter Rebrands as X, Strike Impacting Publicists, PR Salary Report

July 27th, 2023 by

In this week’s PR Roundup we look at Musk’s rebrand of Twitter as “X,” how the Hollywood strike is crushing PR firms there and Muck Rack’s latest report on PR salaries. 

How the Special Olympics Creates Awareness for ID, Unified Schools

July 26th, 2023 by

The local organizing committee for the next national USA Special Olympics, held in Minneapolis in 2026, chose local agency Haberman to lead public relations around the games. PRNEWS spoke with agency co-founder Fred Haberman about his plans.