Topics

The Communicator’s Role in Battling Unconscious Bias

February 11th, 2022 by

Despite progress in DEI efforts, unconscious bias continues to creep into the workplace. How can communicators play a role in battling this issue?

NFL football

Goodell’s Annual Super Bowl Presser a Lesson in Contrasts

February 10th, 2022 by

The NFL commissioner’s pre-Super Bowl press conference was long on promises and short on solid solutions.

Managing Expectations as a Social Media Team of One

February 9th, 2022 by

Being the lone social media manager in a company is challenging. Managing time and setting boundaries are essential to success.

The Social Shake-Up & Social Break monthly Q&A for social media managers on green background with headshot of Sabrina Merritt, Social Media Expert

The Social Shake-Up Partners With Social Break, a Monthly Q&A for Social Media Managers

February 8th, 2022 by

PRNEWS’ sister brand The Social Shake-Up is announcing a new partnership with Social Break, hosted by October Social Media. The free monthly Q&A is specifically designed for new social media managers and social media teams of One and takes place on the second Friday of each month via Zoom. The series is hosted by social media expert, Founder and CEO of October Social Media, Sabrina Merritt.

Updated ‘On Background’ Policies Highlight Need for Better Media Relations

February 8th, 2022 by

New editorial policies governing ‘on background’ demonstrate the importance of building fair and truthful relationships between PR pros and media members.

As Spotify’s Rogan Problem Intensifies, It’s ‘Groundhog Day’ for Crisis Communication

February 7th, 2022 by

A divisive celebrity. A CEO doubling down on a decision to keep the celebrity  on-platform (and reminding audiences it’s a platform, not a publisher). Committing to an investment in marginalized groups. Guess who?

CNN

CNN’s Zucker Resignation Provides PR Lessons

February 3rd, 2022 by

At a glance it looks like more of a reputation crisis for Zucker, rather than CNN, but PR lessons will reverberate without the organization. 

The Uncertain Outcome of the Whoopi Goldberg-Holocaust Incident

February 2nd, 2022 by

It’s difficult to say how the Whoopi Goldberg-Holocaust story will end. There’s no doubt, though, it’s already had a lot of twists.

Protecting Your Firm’s Exposure to Statements of Fact vs. Opinion

February 1st, 2022 by

PR firms are exposed to legal action when they disseminate false claims on behalf of companies they represent. Here’s what you should know.

The Democratization of PR Tech: There’s No Reason to Sacrifice ‘Form for Function’

February 1st, 2022 by

President of PR tech’s newest merger, Onclusive’s Sean O’Neal, argues media monitoring is eminently affordable. So, there’s no budgetary reason not to measure.