If you don’t have a crisis communication plan with designated strategies, roles, actions and follow-up, you will be hopelessly behind before the trouble starts. What follows are tips to serve as guides to best practices, and, depending on your level of acquaintance with crisis management, I hope they are helpful as new ideas, refreshers, jumping-off points, a checklist or a combination.
Topics
Report: Family Members, Doctors are Still the Influencers Vaccination Campaigns Need
July 19th, 2021 by Sophie MaerowitzNew findings from the Kaiser Family Foundation (KFF) indicate that among those resistant to get a vaccine six months ago, one in five previously vaccine-averse individuals now say that have received a vaccine, in part due to family pressure. KFF’s latest report follows up with 878 respondents, including those who said they would not be getting the vaccine in January.
COVID-19 Communication Takes a Deadly Turn
July 16th, 2021 by Seth ArensteinMonths ago, it seemed clear much of the COVID-19 story, at least in the United States, revolved around communication. It still does. The word ‘communication’ wasn’t used often when discussing battling COVID-19, but it remains… Continued
All Things Being Equal, A Trust Bank Helps You Emerge Faster from a Crisis
July 15th, 2021 by Seth ArensteinThis month’s Crisis Insider dialogue considers why two entities can react similarly to PR crises and obtain vastly different results: One company exits the crisis promptly, the other continues to experience issues. Our dialoguers are Maureen Cahill, partner, Bellmont Partners, and Dan Jasper, VP, communications, Mall of America. Interestingly, Cahill was Jasper’s predecessor at Mall of America.
PR Pros: Let’s Be Builders, Not Fixers
July 15th, 2021 by Pam AndersonWe’re living in a time of company callouts. Companies are speaking more frequently on social and political issues because some customers want to purchase from, and partner with, businesses that take stands. Yet one wrong move and social media will blast a company for statements perceived as clueless or hypocritical.
Getting Your Social Media Reports and You Out of a Rut
July 14th, 2021 by Sabrina MerrittIt’s time that social media managers admit our dirty little secret. You know. It’s the thing nagging at you that you’re not sure how to fix. It’s often overlooked, but it may be slowing your… Continued
Stephen A. Smith Brings ESPN Crisis, Yet Again
July 13th, 2021 by Nicole SchumanThe remarks not only allow the public to drag Smith through the mud, but take ESPN right along with it by showing that it will continue to allow these short-sighted, inflammatory takes and attitudes.
Ava Lane, VMI Crises Illustrate #MeToo Responses Still Lacking in 2021
July 12th, 2021 by Sophie MaerowitzAlthough the headlines in the last year have been been laser-focused on COVID and racial equity workforce violations, the #MeToo era is far from over. Recent responses to harassment, sexual violence and misogyny at a Michigan boutique and Virginia Military Institute indicate a lack of accountability and action following instances of harassment.
How PR Pros Can Prepare for Climate Communication
July 9th, 2021 by Ravi SunnakClimate again is gaining in media coverage and public interest. The subject is gaining momentum in several venues, including at companies. Communicators need to be prepared.
2021: The Summer of the Vaccine Promotions
July 8th, 2021 by Nicole SchumanAs the COVID-19 Delta variant starts to spread throughout the United States, particularly among the unvaccinated, it seems time is of the essence to promote the benefits of vaccination to those remaining skeptical.