Stories by Sophie Maerowitz

Netflix is in a prolonged internal-turned-external communications crisis following controversy over comedian Dave Chappelle’s latest comedy special, “The Closer.” In it, the comedian doubled down on dismissive remarks he has made about the transgender community.

For Indigenous Peoples’ Day, President Biden issued a proclamation that included some communication best practices. Some brands weaved celebration of Indigenous culture and acknowledgement of centuries-long displacement and discrimination throughout their internal and external communication.

Southern California is reeling after a pipeline failure dumped 126,000 gallons of oil into the Pacific three miles from the Orange County coast. The pipeline company’s crisis communications response thus far has been underwhelming.

United Airlines has begun the termination process for unvaccinated employees, raising communications challenges at the executive level. Here are some external and internal comms takeaways from the move.

Companies were vocal about racial inequities after George Floyd’s murder. Why were brands silent when the UN issued a devastating climate report in August?

PRNEWS Live welcomed Jim Nickerson, lead instructor, digital marketing at General Assembly and co-admin of Clubhouse series Club Bravo.

When it comes to deploying artificial intelligence (AI) in PR, the debate continues. Most agree that PR teams managing massive amounts of data should invest in machine-learning technology and AI experts. But not all experts think it’s necessary for smaller teams.

In a typical year, communication professionals might contend with a flood of out-of-office responses as they pitch. But this year’s challenges may give some pitchers pause.

While public notices around dangerous weather conditions were once solely the realm of local governments and first responders, just about every type of organization now needs a climate-focused crisis plan in place. Here are some pitfalls and best practices.

Does your company have a process to shift gears quickly on its web site when a crisis hits? If not, during a grave incident or crisis your site might continue doing business as usual, loaded with upbeat content and imagery.