Stories by Sophie Maerowitz

In addition to shareholder woes, Peloton was seen trending for a potentially damaging scene in the season premiere of hit SHOWTIME show “Billions” on Jan. 24. But its leadership issues are truly at the heart of the company’s comms crisis.

Ahead of our Crisis Management Summit March 8-9, 2022, in Miami, we spoke with keynoter Chris Chiames, CCO at Carnival Cruise Line.

Nearly all surveys show journalists value their time. So, why do companies ask them to navigate unfriendly newsrooms for basic information and contacts?

Buccaneers head coach Bruce Arians’ and player Antonio Brown’s narratives clashed following a fiery exit by the wide receiver. Meanwhile, the first viral Instagram and Twitter posts of the year indicated brand and influencer willingness to push the envelope in 2022.

Amazon has responded to a deadly warehouse collapse that killed at least six employees with several rote “thoughts and prayers” responses from spokespeople. Add a too-little-too-late comment from executive chairman Jeff Bezos, and any company would find itself in a communications crisis with long-term consequences.

As public health entities raise the alarm around the Omicron variant, communicators face the daunting challenge of what to tell employees and the public.

In a rare move from the Vatican, Pope Francis thanked journalists Nov. 13 for years of unflinching investigation into sexual abuse within the Catholic Church. We’ll soon see whether this week’s coverage is an example of smart long-term reputation management from the Vatican, or more of a buffer from any scandals on the horizon.

The timing and content of Psaki’s COVID-19 disclosure could be a pandemic-era guide for PR pros to follow, should an executive, client or other public-facing figure test positive.

Given that a company of Facebook’s clout and perceived indifference to public scrutiny seems worried about product-related backlash, it follows that communicators at all organizations should consider reviewing products and services prior to launch. As such, we asked PR pros to assess the state of reputation reviews.

Feeling uninspired this Halloween? The PRNEWS team has you covered with scary PR-related costume ideas, or at the very least, tales to tell around the campfire.