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Co-Winners:  Knowles Science Teaching Foundation and Dentsu Communications — Knowles Science Teaching Foundation Teaching Fellowships To advocate for the best new teachers, keep the best current teachers in the fold and combat negative press on the… Continued

Winner: The American Cancer Society and Cone Communications – Celebrating the First Anniversary of the Choose You Movement To mark the May 2011 first anniversary of Choose You, which empowers women to stay healthy and… Continued

Winner: IES Abroad — Your World [Redefined] Campaign All it can take is one simple, effective message. IES Abroad, a third-party study abroad provider, was tasked with developing a way to get students excited about the prospect… Continued

Winner: LiveWell Colorado, rabble+rouser and Launch Advertising — LiveWell Colorado Obesity Awakening Campaign One out of every two Coloradans is overweight or obese, and nonprofit LiveWell Colorado, with partners rabble+rouser and Launch Advertising, sought to “awaken”… Continued

In a PR crisis for the ages, Katie Paine gives Susan G. Komen for the Cure mostly failing grades, while Planned Parenthood gets excellent marks for its response.

The speed, immediacy and reach of social media has forever changed business communications—particularly in a crisis. Social media provides the tools to turn a crisis around and turn detractors into fans. But there are tenets… Continued

The speed of Twitter can be intimidating to even the most social media-savvy communicator. But Krisleigh Hoermann, community manager for the American Heart Association, believes the platform is the perfect place to host a conversation—albeit… Continued

The new year brings a sense of optimism to PR professionals, as budgets are set, programs are under way and that new iPad is now full of great apps. But this new year also brings… Continued

Our 2012 Nonprofit PR Awards finalists faced down the challenges of this tough economic climate and delivered effective and compelling initiatives.

Already popular among scientists and scholars, Cold Spring Harbor Laboratory looked to remake its monthly publication to reach a broader audience.