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Winner: American Institute of CPAs – Feed the Pig Weekly Savings Tip AICPA’s national financial literacy PSA campaign encourages 24-34-year-olds to save for long-term financial security. As part of that initiative, the Feed the Pig… Continued

Winner: Counterpart International — Multimedia Package: Guatemala As a nonprofit working in 23 countries to empower communities and institutions to drive and sustain their own development, sometimes Counterpart International’s staff is absorbed in their own… Continued

Winner: Airlines for America and APCO Worldwide – Stop Air Tax Now Campaign During the fall of 2011, the White House introduced various proposals that would have increased taxes on the airlines and their passengers… Continued

In a PR crisis for the ages, Katie Paine gives Susan G. Komen for the Cure mostly failing grades, while Planned Parenthood gets excellent marks for its response.

The speed, immediacy and reach of social media has forever changed business communications—particularly in a crisis. Social media provides the tools to turn a crisis around and turn detractors into fans. But there are tenets… Continued

The speed of Twitter can be intimidating to even the most social media-savvy communicator. But Krisleigh Hoermann, community manager for the American Heart Association, believes the platform is the perfect place to host a conversation—albeit… Continued

The new year brings a sense of optimism to PR professionals, as budgets are set, programs are under way and that new iPad is now full of great apps. But this new year also brings… Continued

Our 2012 Nonprofit PR Awards finalists faced down the challenges of this tough economic climate and delivered effective and compelling initiatives.

Already popular among scientists and scholars, Cold Spring Harbor Laboratory looked to remake its monthly publication to reach a broader audience.

A combination of proactive risk management and brand positioning, issue management should be a key component of an organization’s communications strategy.