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[VIDEO] PRNEWS Celebrates Black History Month with a Discussion of DEI

February 3rd, 2023 by

PRNEWS Live celebrates Black History Month 2023 with a discussion about DEI in PR and business with guests Dwayna Haley and Neil Foote.

Grading Memphis PD’s Communication: Better Than Some, But Not Perfect

February 2nd, 2023 by

The beating death of Tyre Nichols exposes many things, including the Memphis Police’s PR work, especially its press release and police report. PR pro John Guilfoil, who works with police departments, grades the Memphis PD’s communication so far.

Crisis Averted: Adani, Hindenburg and PagerDuty Prove Communication Matters

February 1st, 2023 by

We thought Adani might have averted a bad situation since its FPO was successful. That changed quickly. PagerDuty’s issue is more predictable. Its CEO needs a communication function or a more competent one.

Tom Brady playing in a Tampa Bay

Top Five Tips: Making a Big Announcement

February 1st, 2023 by

For this edition of Top Five, we asked communicators for advice about making a big announcement for a celebrity client or organization.

NFL football

Preparing for Possible Negative Super Bowl & Olympics Media Coverage is PR’s Job

January 31st, 2023 by

Preparation for negative media coverage always is important. For tentpole events like the Super Bowl and the Olympics, it’s table stakes. Here are tips for preparing companies.

First Steps During a Crisis: Gauge the Intensity and Show Vulnerable Side

January 30th, 2023 by

In part II of our interview with PR crisis pro Bridget Paverd, we focus on a human dimension of crisis, apologizing with humility.

AP Stylebook

AP Style Update: Super Bowl and Football Terms

January 30th, 2023 by

In this AP style installment, we tackle everyone’s favorite fake American holiday, the Super Bowl.

Recession and Covid Fears Linger, Yet PR Can Thrive in 2023

January 30th, 2023 by

We are in uncertain times as recession loom, as does Covid, yet demand for thoughtful communication is rising. Our author is optimistic. Now’s the time for providing expertise on DEI and expanding capabilities of your business and employees, she argues.

Defending Southwest’s Response: Strategic PR is What You Do, Not What You Say

January 27th, 2023 by

Professor Anthony D’Angelo responds to a PRNEWS article and defends how Southwest Airlines handled its winter debacle. He argues strategic PR is about what you do, not what you say. As such, PR should lead Southwest’s recovery.

Roundup: Hindenburg’s Important Facts, M&M’s Sticky Mess and Raising ChatGPT’s Allowance

January 26th, 2023 by

In this edition of Week in Review, the Hindenburg-Adani case shows an activist investors’ allegations demand factual responses.