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2012 Platinum PR Awards: Satellite Media Tour

September 15th, 2012 by

Winner: RF|Binder and McGraw-Hill Education – Tablets and Devices: An Educational Frontier To support McGraw-Hill Education’s commitment to developing innovative digital education tools and take advantage of new tablets coming to market, R|F Binder used… Continued

2012 Platinum PR Awards: Internal Publication

September 15th, 2012 by

Winner: Kaiser Permanente – The Source: The Newsletter for Procurement and Supply   Sometimes, internal publications can’t reach every employee. That was the challenge facing Kaiser Permanente. The organization also found out that its employees wanted… Continued

2012 Platinum PR Awards: Research and Measurement

September 15th, 2012 by

Winner: PRIME Research: Changing Behavior Through PR: Earned Media Boosts Campaign Effectiveness During Medicare Open Enrollment   The Centers for Medicaid and Medicare (CMS) were having a hard time quantifying the ROI on their communications efforts… Continued

2012 Platinum PR Awards: Green PR

September 15th, 2012 by

NASCAR – NASCAR Green Since implementing an integrated marketing communications approach in 2011, NASCAR has been able to shift its NASCAR Green movement from a punchline for The Colbert Report to an effective communications vehicle for sustainable behavior among its fan… Continued

PR News Announces Platinum PR Awards Finalists

July 16th, 2012 by

This year’s awards feature a record number of categories and unmatched excellence among the entries.

PR News Announces Platinum PR Awards Finalists

July 16th, 2012 by

This year’s awards feature a record number of categories and unmatched excellence among the entries.

Charting the Industry: Nonprofits Slow to Use Social Media Tools

April 30th, 2012 by

While social media is transforming how nonprofits communicate with stakeholders, many organizations lack the digital tools to properly manage their social platforms.

PR News Announces Winners of 2012 Nonprofit PR Awards

March 15th, 2012 by

Excellence in nonprofit communications was celebrated at a luncheon event at Washington, D.C.’s National Press Club on March 15.

2012 Nonprofit PR Awards: Event PR

March 15th, 2012 by

Co-Winner: Elmhurst Memorial Healthcare – Grand Opening of the New Elmhurst Memorial Hospital In the highly competitive healthcare market of suburban Chicago—where six hospitals are within six miles of the new Elmhurst location (pictured)—how do… Continued

2012 Nonprofit PR Awards: Internal Publication

March 15th, 2012 by

Winner: Robert R. McCormick Foundation — LINK: McCormick Foundation Employee Multimedia E-Magazine After welcoming a new CEO in 2009, the Foundation has been proactive in pursuing a stronger leadership role in order to affect positive change in… Continued