Online video now accounts for more than 50% of all mobile traffic. Here are some tips to make your videos stand out in the expanding crowd.
Topics
3 Takeaways From Facebook’s ‘Colonialism’ Flap
February 11th, 2016 by Ian James WrightOne rash tweet could get you into big trouble if you don’t carefully examine your own words.
Twitter Video: 6 Steps for Creating a Mini-Series
February 10th, 2016 by Ian James WrightInspire people to binge-watch your brand on Twitter with bite-size videos.
Twitter’s New Ad Feature Puts Video Front and Center
February 10th, 2016 by Mark RenfreeTwitter announced a number of new services and updates that it hopes will address some of the platform’s highly publicized usability and financial concerns.
Who Gets Your Vote for 2016’s Spokesperson of the Year?
February 9th, 2016 by Steve GoldsteinWell, it’s almost a wrap on 2016, and what a year it’s been. I’ll bet you thought those presidential primaries would never end. Perhaps that’s an exaggeration. It only feels like the last five weeks… Continued
Who Gets Your Vote for 2016′s Spokesperson of the Year?
February 9th, 2016 by Steve GoldsteinWell, it’s almost a wrap on 2016, and what a year it’s been. I’ll bet you thought those presidential primaries would never end. Perhaps that’s an exaggeration. It only feels like the last five weeks have spanned a year. For some PR professionals, the past five weeks have probably felt more like five years. In […]
How to Switch Between Instagram Accounts Without Logging Out
February 9th, 2016 by Steve GoldsteinInstagram has announced that beginning this week you’ll be able to add up to five Instagram accounts and easily switch between them without having to log out and log back in.
Healthcare Communicators Face Consumer Education Challenges
February 9th, 2016 by Gil BasheFor pharmaceutical marketers, public health officials and health plans looking to improve people’s well-being through preventive care, the frequent change of physicians is only one challenge.
What the Meat Debate Can Teach You About Your Messaging Strategy
February 8th, 2016 by Aaron BlankIt’s a lot cheaper to prepare than it is to react. Smart companies should be setting up political war rooms around potentially controversial issues.
Super Bowl 50’s PR Winners and Losers
February 8th, 2016 by Mark RenfreeThe Super Bowl has become a media spectacle with few rivals, and the battle for the public’s attention is just as fierce a contest as for the Lombardi Trophy.