The concept of transparency is a PR maxim. China’s attempt to silence its bad economic news shows you can run but can’t hide.
Topics
Going Public for Breast Cancer Awareness
October 17th, 2022 by Nicole SchumanToo many people put off or were unable to get breast cancer screenings during the pandemic’s early months. As such, messaging emphasizing screening is needed now.
[VIDEO] PRNEWS Live Mixes Hispanic Heritage Month with Reputation Repair
October 14th, 2022 by Seth ArensteinAs we celebrated Hispanic Heritage Month, PR pro Marco Gonzalez discussed regaining trust in the wake of the LA City Council debacle.
2022 PRNEWS Platinum Awards Winners Unveiled
October 12th, 2022 by PRNEWSMarketing and communication professionals gathered in New York on Wednesday (October 12) to celebrate the PRNEWS Platinum Awards, which marks excellence in communications across people, teams and campaigns.
How PR Can Bridge Cultural Gaps with Hispanic Markets via Inclusivity and Unity
October 12th, 2022 by Yesenia ReinosoAs Hispanic Heritage Month ends Oct. 15, we find a mix of diversity and unity can help PR and marketing craft more effective messages.
Shifting Pitching Tactics Yields Positive Results for Communicators
October 11th, 2022 by Nicole SchumanA recent survey offers good news for media relations pros—their shorter pitches seem to be prompting journalists to respond at higher rates.
LA Council’s Racism Offers DEI, PR Crisis Lessons on Indigenous Peoples Day
October 10th, 2022 by Seth ArensteinCommunicators know about inclusivity and DEI. Today saw a news story that pushed against inclusivity. Perhaps it made Indigenous Peoples Day the saddest one in the holiday’s short history. It was filled with irony and a few PR lessons.
Tips for Communicating About Climate Change and Sustainability
October 6th, 2022 by Olivia KresicAn analysis of tweets about sustainability and climate change yields tips for communicating with stakeholders who hold a variety of views about the environment. Fortunately, many of the tips have deep roots in PR.
Public Not Hearing COVID Bivalent Booster Message
October 5th, 2022 by Nicole SchumanIn the latest KFF COVID-19 Vaccine survey, results show that awareness regarding the updated boosters is only “relatively modest.” So how can communication help?
Communicators Push Educational Messages as American Interest in Electric Vehicles Grows
October 4th, 2022 by Nicole SchumanThe rise in consumer interest in electronic vehicles highlights the need for clear, effective messaging. Education is a priority as is jargon-free communication that addresses range anxiety and infrastructure issues.