With entire offices working remotely, the challenge of how to provide a quality summer internship lingered on the minds of those in the industry. Due to economic and bandwidth restraints, some businesses chose to forgo programs for students this year, but a great many overcame obstacles and developed new programming, albeit remote, to provide eager participants with a place this summer.
Work Life
How to Interview for a PR Job During the Pandemic
May 4th, 2020 by Arthur SolomonEven though the majority of PR teams are laying off, furloughing or reducing salaries, jobs remain and interviews are continuing. Here’s a collection of tactics to help you secure a position. In short, research should be a key part of your interview preparation. In addition, think about volunteering your services to nonprofits. They’re in need of PR help at this moment.
One Simple Trick to Make Your Résumé Extraordinary
April 28th, 2020 by Jonathan RickEven in this crisis, headhunters, brands, media outlets, and PR agencies are still hiring. Make sure your résumé stands out.
Maintaining Momentum with Job Candidates is Key During Coronavirus
April 20th, 2020 by Erika BradburyWhile many organizations have hiring freezes, they are still seeking job candidates for when the pandemic is over. Here’s what hiring managers need to know.
How Peloton Prepared a PR Pro for This Moment
April 17th, 2020 by Dina Silver PokedoffA corporate communicator turns to exercise and skills she has learned from it to face life, personal and professional, during coronavirus. Here’s how endurance, humanity, determination and other aspects of Peloton training helped a communicator adopt a positive attitude about the future.
How Communicators Can Reorganize During the COVID-19 Pandemic
April 9th, 2020 by Mark RenfreeCOVID-19 radically changed every aspect of our personal and professional lives. In this time of disruption, it’s important to take a moment to reorganize.
5 Tips for Communications Leaders During the Pandemic
March 27th, 2020 by Valerie ChristophersonThe pandemic has thrown many of us into a frenzy. Now is the time for PR leaders to proceed with calm and rely on principles and tactics that have served you well throughout the years. Moving forward, creativity, transparency and management skills will be in demand.
A PR Goal for International Women’s Day: Get More Women Quoted in Media
March 6th, 2020 by Cheryl GaleSince they are roughly half the population, women should be quoted about half the time in the media. A recent analysis shows women are cited in content only about one-third of the time, however. With Women’s Day approaching, PR pros can help rectify this issue in a variety of ways, from mentoring to formal industry efforts.
Lessons Earned: How a PR Pro Got Out of a Well-Paid Rut
March 4th, 2020 by Matt BiancoIn this continuing series about lessons in career and life, a senior communicator at a relatively unknown but major aluminum company explains why he left a very good position at a much larger firm. It was the best career move he’s made, he says.
Remembering The First Black Woman to Own a PR Firm
February 28th, 2020 by Jared MeadeTo end Black History Month, we offer the story of Inez Kaiser, the first black woman to own a PR firm in the US. Kaiser was a polymath. A teacher, an activist, a cook book author and an entrepreneur, Kaiser accomplished all this at a time when African-Americans struggled for basic civil rights.