Millions will enter polling stations and vote for the next president. While many of us have watched this election closely, few have considered PR’s role. Whether used positively or negatively, all candidates
Stories by Jared Meade
The US armed forces have a proud PR tradition. A look at its history shows that the services nearly abandoned PR. A panel discussion at the Museum of PR later this month will look at military PR and public affairs past and present.
Why don’t PR pros know more about the history of their profession? Our author argues they’re missing out on not only interesting material but a wealth of material that can inform their practice.
Considered one of the pioneers of PR, Ivy Lee used tactics for crisis management that are deployed today, some 100 years after Lee used them.
Like the industry that is its subject matter, The Museum of Public Relations continues to evolve. Now in its 25th year, the Museum is far more than an archive of PR’s history. Its numerous programs and social media channels serve as forums that examine the industry’s present and future professional and social issues.
In our monthly collaboration with The Museum of PR, in celebration of the 75th anniversary of PRNEWS, we honor three pioneering women of PR, who not only shaped the profession but also touched the world. This article also celebrates Women’s History Month Women’s Day and the 100th anniversary of women’s suffrage in the US.
To end Black History Month, we offer the story of Inez Kaiser, the first black woman to own a PR firm in the US. Kaiser was a polymath. A teacher, an activist, a cook book author and an entrepreneur, Kaiser accomplished all this at a time when African-Americans struggled for basic civil rights.
In our January 2020 edition, this column began its celebration of Black History Month with a remembrance of Joseph Varney Baker (1908-1993), who is believed to be the first black man to own a PR firm. This month’s edition remembers the first African-American woman to own a PR firm in the U.S.
Joseph Baker opened his PR firm in 1934 in NY. At the time, depending on where he was, Baker, a black man, might not have been able to vote, enter a restaurant or use public restrooms. When the firm closed some 40 years later, Baker had all those rights and more. Through his position as the first African-American owner of a PR firm, he became a key liaison between the black community and corporate America.
This is one in a series of articles about the history of PR as part of our celebration of PRNEWS’ 75th anniversary. The series is part of a partnership with the Museum of Public Relations. This article looks at Ivy Lee, considered the father of PR. Some 100 years ago Lee established foundations for much of what PR pros do to this day. The list includes the press release, crisis communications and branding, which he did for John D. Rockefeller.