When you see an email address that includes “AOL.com,” what do you think? Chances are, the terms that come to mind are “not a Web native,” or “not savvy,” or even, sadly, “old.”
Topics
8 Rules for Effective Email Communication
June 13th, 2013 by David BaakeProfessional reputation hinges on proper email communication. Use these tactics to ensure you don’t jeopardize your business relationships.
6 Instagram Tips for PR Pros
June 12th, 2013 by Lucia DavisEarlier this year, Instagram passed the 100 million monthly users mark. According to the photo-sharing giant, 40 million photos are uploaded per day and 8,500 “likes” and 1,000 comments occur every second.
To Inject Storytelling in Business Communications, Read the Masters
June 11th, 2013 by Steve GoldsteinHow many times in the last 48 hours have you read or heard the phrase “content is king”? Maybe people think that if you chant it enough times it’ll be true. But we know in our hearts that it’s not true—some content is king, but not all of it.
A PR Crisis Just Hit: What’s the First Thing You Do?
June 11th, 2013 by Lucia DavisWe asked our readers what to do the instant a PR emergency hits. See what they had to say.
5 Simple Ways to Drive Traffic to Your Company’s YouTube Videos
June 11th, 2013 by Ola LasmanBrands are increasingly using video as an engagement tool to connect with target audiences. Here are five easy ways to optimize your YouTube experience.
3 Ways to Make It Easier for Journalists to Find PR Pros
June 10th, 2013 by Steve Goldstein“info@acmecorp.com” is not an email address to a journalist—it’s a red flag.
Booz Allen Has a Major PR Crisis on Its Hands
June 10th, 2013 by Lucia DavisWhat do you do when the lifeblood of your company is publicly tarnished, damaging the reputation of both company and clients?
Social Media and Mobile Video Equal More Web Sharing; Death of Newspapers Greatly Exaggerated (For a Change)
June 10th, 2013 by PRNEWSRespondents discover videos via social media sharing on their mobile device. Newspaper content is still in demand.
School’s Out For Summer, But PR Ed. for Colleges Should Be Constant
June 10th, 2013 by PRNEWSThe Rutgers debacle underscores the need for colleges and universities throughout the country to get more schooling in communications and PR.