PRNEWS interviewed Alan Sexton, Prudential Financial CCO, who believes PR pros, who work throughout the enterprise are vital to succeeding within business ecosystems. In addition, he’s tracking the employee experience in a WFH world, with an eye to avoiding cultural decay.
Internal Communication
What Working from Home Taught Me About Productivity
February 25th, 2021 by Marcus FischerGoldman Sachs boss David Solomon is the latest CEO to join the debate over working from home. For his company, it’s not feasible, he says. For other leaders, the pandemic made work from home a necessity. The author of this was a skeptic, but now he’s sold on working from home. Companies have made changes, though, including sharing corporate values and transmitting culture via internal communication.
How Communicators Can Inspire Employees to Vaccinate
February 24th, 2021 by Will ZesigerMost employees receive health benefits from employers. It makes sense that companies are at the center of getting staff to vaccinate. Here are tips and tactics to create engaging, fun and accessible internal communication to encourage vaccination.
From Survive to Thrive: Staff Engagement Tips for 2021
February 2nd, 2021 by Melissa ProctorAs the world continues to rock and reel through concurrent stressors, companies need to reset and reevaluate their employee experience. In the wake of change and uncertainty, employee engagement programs are failing to meet employee needs.
HPE CCO Emphasizes Internal Communication as Half its Workforce Plans to WFH Post-Virus
November 30th, 2020 by Seth ArensteinThe PR industry might need to come up with a new term for Internal communication now that so many staffers are working from home. For HPE CCO Jennifer Temple the issue seems permanent. In a wide-ranging interview she tells us nearly half her company’s 62,000 global staff probably will not return to the office on a regular basis after the pandemic. Temple tells us how her team plans to engage a segmented employee base.
How Internal Communicators are Fighting Employee Burnout and Zoom Fatigue
November 5th, 2020 by Sophie MaerowitzAs quarantine stretched on, virtual happy hours and video-call dinners with family and friends tended to become less exciting. Similarly, as work-from-home continues, the push is on for internal communicators to keep things fresh at the virtual office. Here are tips for a fresh approach to internal communication months into the pandemic.
71% of PR Pros See Responsibilities Growing, Though 64% See Flat Budgets and Headcounts
November 3rd, 2020 by Seth ArensteinFor PR it’s the best of times and the worst, according to a new survey about organization from PRNEWS and the Institute of PR (IPR). More than 300 respondents tell us communication is in demand across the company, yet budgets and headcounts are stuck.
Tips for Communicators Considering a Transition Back to the Office
October 27th, 2020 by James WrightA majority of communicators is unlikely to return to the office soon. Still, PR leaders are considering how to transition staff back to the office, either now or post-pandemic. James Wright, global CEO of Red Havas and global chairman, Havas PR Global Collective, shares ideas he’s considering for the transition back to the office.
When a Leader Falls Ill: How to Communicate
October 8th, 2020 by Nicole SchumanA leader of a company or organization can serve as the quarterback when it comes to delivering a positive reputation to the public. While leaders do not always handle the day-to-day details of running a brand, they serve as a face for employees, customers, shareholders and more. We asked communication professionals about how to proceed when leadership falls ill.
A Fascinating Week Ahead for Facebook and Internal Communication
September 20th, 2020 by Seth ArensteinLast Thursday, Facebook’s Mark Zuckerberg said the company this week will unveil changes to policy regulating how its employees communicate with each other. Is he trying to shield employees who don’t wish to engage in social-political discussions at work or reduce the chance staff will openly criticize Facebook? Maybe it’s both. It should be interesting.