The PRNEWS People of the Year Awards is our who’s who of the PR world—a prestigious list of innovators, entrepreneurs and market shaker-uppers. Award-worthy individuals have made a quantifiable impact on a product, group, company or even the industry at large.

The prestigious honor has a profound impact on the lives of our honorees—boosting morale, accelerating career growth, expanding professional networks, and increasing company loyalty. Multiple honorees will be named in each category.


The Agency CEOs

Innovative agency leaders who are driving indelible progress and growth for their firms—and the industry. 

    The Agency Innovators

    Agency pros who have helped their firm grow in client base and/or revenue, expanded the scope of the agency's offerings, or spearheaded winning campaign(s) on behalf of a client.

      The Brand Reputation Mavens

      Communicators who have worked around the clock to build, protect or restore an organization’s reputation.

        The Chief Communicators

        Impressive in-house CCOs who not only advance their organization’s corporate reputation but also fight for their department’s seat at the table. 

          The Crisis Managers

          Standout communicators who have led overall communications efforts during a crisis, have proven their ability to protect an organization's reputation and stay on message during a crisis.

            The CSR Trailblazers

            Communications leaders who have either launched a new and successful sustainability program or took an existing program to new heights. The goals of sustainability program(s) should be stated clearly, and metrics showing success should be evident.

              The Data & Measurement Game-Changers

              The innovative minds going above and beyond to prove PR’s performance and its impact on business objectives. Honorees in this category may have established a measurement practice at an agency or corporation that refines PR efforts and ties them to bottom-line goals, or has advanced and demystified the practice of PR measurement.

                The DEI Champions

                Professionals who have taken an active role in fostering a work environment of opportunity, equality, inclusivity and empowerment for all. They aim to be part of an organization that takes diversity and accessibility beyond demographics.

                  The Digital PR Disruptors

                  The standout communicators who are innovating across multiple digital platforms to drive brand awareness, extend reach and increase their organization’s online presence.   Results should be measurable and documented. 

                    The Educators

                    PR specialists who have established themselves as highly sought-after trainers or teachers. Comments/reviews by peers or students about the value of the training program is a plus.

                      The Media Relations Titans

                      Communicators who have worked tirelessly to build strong relationships with journalists and influencers through all channels, including social networks, or succeeded at repositioning a brand through media outreach. Ideal candidates will have surpassed the target goals of media impressions and awareness of a brand, product, service, or organization. 

                        The Mentors

                        Extraordinary leaders who guide and motivate those around them, and who had an outsized impact on the careers of their colleagues.

                          The New Entrepreneurs on the Block

                          PR dynamos who have launched an agency within the last 18 months and continue to work tirelessly toward their success. 

                            The Nonprofit PR Innovators

                            Communicators whose efforts led to increased donations or membership, or secured major media coverage, resulting in increased awareness, for a nonprofit organization, association, government entity, or university.

                              The Ones to Watch

                              Superstars on the rise, making their mark on the industry, even at the early stages of their careers with fewer than 7 years in the industry.

                                The Public Affairs Leaders

                                PR pros who work tirelessly to influence and educate the public about social, economic, governmental and other issues.

                                  The Gala

                                  The Platinum Awards Gala
                                  Wednesday, October 18, 2023
                                  6:30 - 10:30pm (ET)

                                  The Lighthouse at Pier 60
                                  Pier 60 Chelsea Piers
                                  New York, NY 10011

                                  This sophisticated event venue is located within New York’s iconic Chelsea Piers.

                                  PR People Awards

                                  Eligibility & Fees

                                  PRNEWS' People of the Year Awards are open to all agency, corporation, nonprofit/association, and government organizations. Self-nominations are accepted and past People of the Year honorees are eligible to participate again.

                                  Entry Fee


                                  Late Fee

                                  *added after June 16

                                  Submission Requirements

                                  People of the Year nominations will require the following:

                                  JUSTIFICATIONOutline the reason why the individual should be named an honoree.

                                  ROLE IN ORGANIZATIONPlease provide some details of the individual's role in the organization.

                                  SUMMARY OF ACHIEVEMENTSPlease explain how your nominee has raised the bar on creativity, strategy and execution for the organization, or how they have gone above and beyond expectations.

                                  SUPPORTING MATERIALSupporting Materials can include anything that best represents the success of your work. Examples include:

                                  • Websites
                                  • ROI Stats
                                  • Media Coverage
                                  • Press Materials
                                  • Testimonials
                                  • Research
                                  • Documents
                                  • Videos
                                  • Photos


                                  Submission Questions

                                  For questions regarding entry submissions, please contact:

                                  Mary-Lou French
                                  [email protected]


                                  For sponsorship inquiries, contact:

                                  Anna Lawler
                                  [email protected]