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Patagonia and Capitol Hill: Highs and Lows of Environmental PR
September 15th, 2022 by Seth ArensteinIn a single day we saw an impossibly high example of environmental-purpose PR and potentially some horrendous greenwashing.
Volatile Markets Cause Pressure for Biden, Brands
September 14th, 2022 by Nicole SchumanRegardless of what President Biden says, organizations are responsible for communicating important information to shareholders.
Why King Charles III Walks a Delicate PR Tightrope
September 13th, 2022 by Evan NiermanContent is king. The early days of King Charles’ reign demonstrate he has the content–experience and technical expertise–of a savvy monarch. His scandal-prone family needs it.
PR Realities You Won’t Find in Communication School Textbooks
September 12th, 2022 by Arthur SolomonPR is founded on a collection of concepts. Many are included in school and college textbooks. Here are some you won’t find in many texts.
How Organizations Can Leverage Their Values and Why They Should
September 8th, 2022 by Nicki GibbsIt’s not a surprise people prefer working for companies that care about the same issues they do. A recent PWC study found that’s the case with nearly 90% of workers. It’s ideal when employees use… Continued
PRNEWS Honors Top Women in Industry at New York Gala
September 7th, 2022 by PRNEWSPRNEWS celebrated this year’s class of honorees for Top Women in PR in New York.
Three Approaches for Engaging Global Warming’s ‘Six Americas’
September 7th, 2022 by Sandra EricsonYale’s Climate Change Communication program says the country has 6 views of global warming. Our author presents 3 ways of engaging them.
Avoiding Communication Crises with NIL Campaigns
September 6th, 2022 by Nicole SchumanIt’s time for communicators to sharpen their pencils, dust off their notebooks and pay close attention to the world of NIL.
US Climate Bill has Myriad Opportunities for PR, But SEC Proposal is Danger for Greenwashers
September 6th, 2022 by Seth ArensteinIn mid-August, Congress approved President Joe Biden’s Inflation Reduction Act (IRA), which includes $369 billion in investments for climate change and related issues. IRA’s arguably the largest climate bill in the country’s history. As a result, PR pros are wondering what IRA means, both for companies that have undertaken environmental activities and those getting started.