In this brief Q&A, we caught up with Sophia Marshall, SVP of Communications, Comcast to discuss internal and external communications during a crisis.
Stories by Tai Nichols
How Your Brand’s Digital Accessibility Can Impact its ReputationMarch 14th, 2023 by Tai Nichols
In this brief Q&A, we caught up with Matisse Hamel-Nelis, VP of Communications, AbleDocs to discuss how a brand’s digital accessibility can impact its reputation.
How the Ad Council Vets Influencers and Measures their Impact on CampaignsFebruary 27th, 2023 by Tai Nichols
Ahead of the PRNEWS Influencer Marketing virtual seminar, we caught up with speaker Elena Havas Taylor, Director, Creators for Good, Ad Council to discuss vetting influencers and measuring their impact.
How a Reporter Pivots in the Changing Media LandscapeNovember 21st, 2022 by Tai Nichols
The need to be first with a story and be a one-stop shop pressures journalists and media outlets. Here’s how reporter Jeremy Bauer-Wolf, who’ll speak at our Media Relations Virtual Summit Dec. 7, adapts.
How Leaning into Data Helps OkCupid Differentiate Itself When PitchingOctober 21st, 2022 by Tai Nichols
OkCupid’s global communication chief Michael Kaye discusses how the company uses data as a media-pitching tool.