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PR Tackles the Gender Pay Gap for Women's Equality Day

PR Firms Tackle Gender Pay Gap to Promote Women’s Equality

August 26th, 2022 by

One of the myriad ways PR is working to address inequality is by acknowledging pay inequity and the gender pay gap.

[VIDEO] PRNEWS Talks PR and Recession with Next PR

August 25th, 2022 by

PRNEWS welcomed Shannon Tucker, VP of NextPR to chat about tips for PR professionals, companies and agencies during a recession.

how to communicate layoffs

Layoffs and Communication: What NOT to Do

August 24th, 2022 by

How a company handles the communication of a layoff can have not only an impact on their current workforce and future employees, but its overall reputation as well.

Communicators: Prepare Now for a (Potential) Federal Data Protection Law

August 23rd, 2022 by

The savvy PR pro is preparing now for a federal data protection regime. Job one is collaborating with data governance and privacy teams.

PRNEWS Unveils Platinum PR Awards Finalists, Winners Unveiled Oct. 12 at NY Gala

August 22nd, 2022 by

PRNEWS announced the 2022 Platinum PR Awards finalists. Honorees and winners will be announced during a gala in New York on October 12.

PR’s Rising Stars on What Senior Leaders Need to Know

August 22nd, 2022 by

Prior to our September celebration in New York, we sat down in a virtual roundtable with some of this year’s rising stars to discuss both traditional and top-down mentorship, the future of the workforce, the importance of feeling comfortable bringing your whole self to work, and more.

After Admitting Failures, CDC Has Long Road Ahead to Rebuild Trust

August 22nd, 2022 by

Acknowledging poor performance is one thing, but the CDC has a long road ahead to rebuild public trust.

Celebrating Black Business Month and the Importance of Support Networks

August 17th, 2022 by

As we celebrate Black Business Month, PR pro/business owner Bernadette Davis says support networks are a vital part of entrepreneurship.

Adam Neumann, former CEO of WeWork, secured millions in funding for new startup called Flow.

Reputation of WeWork Founder Neumann Gets a Second Chance

August 16th, 2022 by

One of the cornerstones of PR is reputation. So, why would someone give Adam Neumann another chance after such a public business failure? 

Public Trusts Doctors and Scientists, Distrusts Politicians, Ad Execs

August 16th, 2022 by

We’ve reported on companies that claim they can measure trust. Still, they all have one thing in common: the particular metrics that constitute each company’s version of trust remain a tightly guarded secret.