PR Insiders

Plan Before You Post: 5 Steps to Launching a Social Media Campaign

September 20th, 2012 by

When handling the social media for a client or your company, these five steps will ensure a seemless strategy.

Plan Before You Post: 5 Steps to Launching a Social Media Campaign

September 20th, 2012 by

When handling the social media for a client or your company, these five steps will ensure a seemless strategy.

New PR Strategy May Earn the NFL an MVP(R) Award

September 18th, 2012 by

WebiMax founder and chief executive Kenneth Wisnefski discusses how the NFL should manage its replacement referee situation in order to preserve its reputation and image.

New PR Strategy May Earn the NFL an MVP(R) Award

September 18th, 2012 by

WebiMax founder and chief executive Kenneth Wisnefski discusses how the NFL should manage its replacement referee situation in order to preserve its reputation and image.

PR Folks—What’s Wrong With This New York Times Article About You?

September 17th, 2012 by

The essence of journalism is stained every time a reporter either willingly or unwillingly provides a source with his or her quote for an article before publication.  This deal is sometimes made conditionally before the interview takes place, or as an…

Beyond Grammar: 7 Essential Elements of Effective PR Writing

September 13th, 2012 by

The In-House Writers’ Andrew Hindes says that while proper grammar is always a must, there are seven other essential elements of good PR writing that help make press materials clearer.

Beyond Grammar: 7 Essential Elements of Effective PR Writing

September 13th, 2012 by

The In-House Writers’ Andrew Hindes says that while proper grammar is always a must, there are seven other essential elements of good PR writing that help make press materials clearer.

I Heard the News Today, Oh Boy

September 12th, 2012 by

Did you hear? Apple is launching a new iPhone. Of course you heard! Just about everybody around the world heard and they heard it within nanoseconds of the curtain going up on the much-anticipated iPhone 5. The reviews were all over the place. Just loo…

Come on Cubs, Step Up to the Plate

September 10th, 2012 by

Every Major League baseball player remembers his first at-bat like it was yesterday. He can tell you about the feeling of walking up to the plate, of hearing the crowd, of watching the pitcher wind up, and of course the feeling of that first pitch comi…

Working on Political PR Accounts Can Expand Your Horizons

September 6th, 2012 by

PR veteran Arthur Solomon presents 15 lessons learned from working on political PR accounts.