There’ a lot to like about Pinterest—not least its rapidly expanding user base. Here is a baker’s dozen tips to help your pins (and your clients’ pins) get noticed and repinned.
Facebook’s Timeline is an opt-in feature for brands—until March 30, when all profile pages make the switchover. Communicators have little time to waste in preparation, says Buddy Media’s chief client officer.
After an accident stopped the Daytona 500 for two hours, Brad Keselowski went where no race car driver has gone before—tweeting during the race.
Conover Tuttle Pace SVP and partner Brian Heffron offers tips on how to keep feeding the media for sustained coverage.
Brands that use paid advocates must be aware of proper disclosure policies in order to avoid conflicts with the Federal Trade Commission.
In advance of PR News’ April 18 PR Measurement Conference, GE Energy’s Jason Forget shares tips on how to establish a PR measurement program that ties into organizational goals.
While the Costa Allegra is being towed slowly to Seychelles, Costa Cruises continues to leave out one of the five W’s: Why?