In a time when CEOs and other high-level executives have become the public face of an organization, communicators can learn much from both the brevity and gravity of Lincoln’s address.
Topics
The Gettysburg Address and 7 Other Speeches That Stood the Test of Time
November 19th, 2015 by Mark RenfreeHow Strategic Communications Can Define Corporate Reputation
November 18th, 2015 by Jennifer RisiPR is inherently a tool for building a great reputation, and a strong corporate reputation is increasingly a PR responsibility.
3 Ways to Tell if Your PR is Working
November 18th, 2015 by Mark RenfreeIn order to have an illuminative PR measurement plan it has to be thought about early and often.
5 Areas Where You Can Optimize News Releases for SEO
November 17th, 2015 by Ian James WrightMany people neglect crucial areas of their releases that could be better optimized. Here’s where you should focus.
Facebook Responds to Criticism of ‘Safety Check’ Disparity
November 16th, 2015 by Seth ArensteinFacebook took the high road when criticized about why it failed to activate Safety Check for Beirut but did so for Paris.
4 Telltale Signs That Your Website Isn’t Optimized for Search
November 16th, 2015 by Mark RenfreeThese days Google and the big search engines are the new gatekeepers, and smart communicators know how to use their rules and algorithms to their advantage.
Integration, Mobile, Content Ahead in 2016
November 16th, 2015 by PRNEWSWhat are PR leaders thinking about as we head toward 2016?
From Pitching to Metrics: 5 Tips to Improve Your PR Efforts in 2016
November 16th, 2015 by BY ALYSON JAMISON, APR, SENIOR PROGRAM MANAGER, STALWART COMMUNICATIONSIn preparation for a successful 2016, here are some tips PR professionals may want to consider.
5 Ways Social Media Can Extend the News Cycle
November 13th, 2015 by Shawn WoodSocial media has redefined how the news is being delivered and how strategies to share stories are developed.
Agency Fuses Star Power With #HELLOHarlemNYC for the Boys & Girls Club
November 13th, 2015 by Mark RenfreeEven savvy nonprofits like the Boys & Girls Club of Harlem can struggle to break through the noise. But never fear, that’s where an agency partner comes in.