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A new joint study from PRNEWS and IPR takes a comprehensive look at the perceptions, roles, structures and future of communication.

With the in-person Social Shake-Up Show coming Sept. 22-23 in Atlanta, we’re giving readers and soon-to-be attendees a chance to meet members of this year’s speaker roster. In this interview, we meet #SSU2021 speaker Mara Butts, PR pro and social media strategist at Hexagon, who will focus on the importance of internal social media policies and how to identify high-priority governance issues—the main subjects of this brief interview.

Each year, the Institute for Crisis Management (ICM) tracks crisis-related news stories, classifying them as “sudden” or “smoldering” and putting them into one of 16 categories for its annual report.

just when you thought cyber would recede from the news cycle after it dominated the June Summit between President Joe Biden and Russian leader Vladimir Putin, Russian hacking returned it to the headlines.

Does your company have a process to shift gears quickly on its web site when a crisis hits? If not, during a grave incident or crisis your site might continue doing business as usual, loaded with upbeat content and imagery.

For this month’s Buzz Box, we look at names and numbers you should know.

When cybercrime hits, you realize quickly it’s very different from almost any other crisis. It requires a tailored and measured approach to communicating with stakeholders. In the event of a cyberattack: Are you ready to comply with regulatory requirements? Do you have back-up channels so you can communicate with stakeholders? Do you have a back-up list of employee and stakeholder contacts? Are you ready to respond publicly without inciting threat actors to wreak more havoc on the brand?

While companies may feel enormous pressure to issue a major diversity announcement, tectonic shifts rarely work, according to the NAACP’s Aba Blankson. Instead, she says, acknowledge what the company has, or, more importantly, has not done on racial justice previously.

Kathy Hochul’s challenge is one not unfamiliar to many communicators: signaling what kind of leader she will be following a rocky executive transition.

A stunt for a stunt’s sake offers little measurable value. From that viewpoint, MLB’s ‘Field of Dreams’ game is a mystery.