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â–¶ Perceptions Matter—Auto Industry’s Rep Goes Up, Airlines Lose Altitude: A public perception study by Harris Poll that asks the public how it perceives 22 of the nation’s largest industries shows big changes since 2009,… Continued

â–¶ Perceptions Matter—Auto Industry’s Rep Goes Up, Airlines Lose Altitude: A public perception study by Harris Poll that asks the public how it perceives 22 of the nation’s largest industries shows big changes since 2009,… Continued

Don’t just think of corporate social responsibility as strategic philanthropy; make it an integral part of your brand and product stories.

Don’t just think of corporate social responsibility as strategic philanthropy; make it an integral part of your brand and product stories.

As infographics continue to fascinate and grab the attention of editors and readers alike, consider these five steps on how to brief a designer to ensure a brand’s infographic hits the mark.

As infographics continue to fascinate and grab the attention of editors and readers alike, consider these five steps on how to brief a designer to ensure a brand’s infographic hits the mark.

After being accused of non-transparent practices, New York Gov. Andrew Cuomo has launched a Web site that makes his official schedule public domain.

Though we may all consider ourselves storytellers, Meg O’Leary, principal and founder of Inkhouse Media + Marketing, explains why most business stories fall flat and prescribes five elements for writing a good company story.

Mark Zuckerberg announced at the F8 Developers Conference "Timeline" and a wave of open graph apps intended to both humanize the social network and make it the fulcrum for all media.

It’s gloves off for Google: Three months after launching its invitation-only Google+ social network, the company has opened it to the public, directly challenging Facebook.