Stories by Laura Hampton

To some, it might seem quaint to divide PR into digital and traditional PR. Still, plenty of job titles and org charts include the words “digital PR.” As such, we offer three tips about elements that need to be included in successful digital PR campaigns.

Infographics have become a mainstream form of communication for PR agencies. Here are some tips for designing an infographic that communicates your message.

One of the most challenging aspects of social media is proving a return on the investment. Here are some tools and techniques to help you prove the return on your social media investment.

As infographics continue to fascinate and grab the attention of editors and readers alike, consider these five steps on how to brief a designer to ensure a brand’s infographic hits the mark.

As infographics continue to fascinate and grab the attention of editors and readers alike, consider these five steps on how to brief a designer to ensure a brand’s infographic hits the mark.

Looking to wow editors, secure major coverage and create a viral sensation? Here’s why you should incorporate infographics into your PR strategy today to help you reach your communications goals.

Looking to wow editors, secure major coverage and create a viral sensation? Here’s why you should incorporate infographics into your PR strategy today to help you reach your communications goals.