Sure, there are more online tools (read: social channels) to help mitigate a crisis faster and cauterize the wound without incurring any serious damage. But what the Web giveth the Web also taketh away.
Crisis Management
How to Handle Demanding Clients
July 20th, 2015 by Mike McDougallWe all have them: Clients who demand the very best at any cost, with little thought to the burden they place on individuals, not to mention an agency’s collective sanity. Add in soaring expectations, tight timeframes and even tighter budgets, and you can throw any semblance of work-life balance out the window, right?
How to Protect Your Brand From Digital Information Leaks
June 29th, 2015 by Allison SteinbergIn an environment of bitter competition, overlapping priorities and increasing use of unsecured digital communications systems, the threat of information leaks is greater than ever. How can we, as communications professionals, implement safeguards to ensure our brand is protected?
How 5 Retail Brands Responded to #TakeItDown and Banned the Confederate Flag
June 24th, 2015 by Brian GreeneMerchandise displaying the Confederate battle flag is swiftly being prohibited from sale by major retailers in what has turned into a nationwide movement sparked by the killing of nine people at a historic black church in Charleston, S.C., last week.
Who Media Trained Brian Williams?
June 23rd, 2015 by Andrew D. GilmanBrian Williams’ “apology” interview with Matt Lauer has been panned by most reviewers. If Williams’ goal was to prove that he is ready to be reinstated as the anchor on NBC Nightly News—now or in the future—he didn’t accomplish it.
A Crisis Team Can Save Your Brand
June 22nd, 2015 by Bill McIntyreIt’s an occupational hazard for many companies: If the legal squad and the communications crew are unable to find a way to be responsive during a crisis, you’ll be left at the starting line while negative messaging runs free, the opportunity to protect your reputation gets lost, and your inability to respond weakens.
5 Nonverbal Crisis Communications Tips
June 16th, 2015 by Richard BrownellIn a crisis situation, your physical presence can say just as much as the message you are delivering.
Bad News Lingers: Takeaways From FIFA
June 15th, 2015 by Katie PaineWhen an organization’s response (or lack thereof) only helps to prolong a crisis.
7 Crisis Tips for When the Roof Caves In
June 9th, 2015 by Nick AshoohEvery organization is vulnerable to a crisis at any time. Here are some practical steps to make sure you can navigate through the storm.
The Week in PR, May 11 – May 18
May 18th, 2015 by PRNEWSTom Brady gets sacked by Bob Costas and are social media buttons really all that social?