Corporate Social Responsibility

Preparation is crucial in communicating with the public, the media, and employees about a product recall.

Before you decide how—or if—your brand will communicate regarding Indiana’s Religious Freedom Restoration Act, here are 4 things you should consider.

McDonald’s seeks ‘Moments of Joy as sales’ slump.

While some have applauded Starbucks’ efforts, others have hammered a new campaign focusing on race in the U.S.

Winner: Nebo Agency — Nebo Launches Choose ATL Passion Project to Tell City’s Untold Story Choose ATL is a community driven campaign to brand the city of Atlanta as a digital hub. The initiative showcased… Continued

Co-Winner: Humana — Rethink Paper As a company, Humana recognizes the dynamic link between environmental and human health. By minimizing the company’s environmental impact, the company can help address global challenges and protect the long-term… Continued

Winner: Imprenta Communications Group, LLC — DIR: Wage Theft The department of Industrial Relations retained Imprenta Communications Group to help generate awareness of the infringement of rights in the California workplace. The campaign sought to… Continued

Winner: DoSomething.org — H&M’s Comeback Clothes  With H&M’s commitment to sustainable and ethical fashion and DoSomething.org being the largest youth organizer in the country, the fashion retailer and not-for-profit teamed up to get young people… Continued

Winner: Oracle  Oracle is committed to protecting the environment through a multi-faceted approach that includes decreasing energy and water consumption, minimizing waste, practicing green procurement and developing products that help their customers achieve their sustainability… Continued

Winner: TD Ameritrade  Engagement matters, and the research has shown that employees who feel they have the opportunity to give back to their community are more engaged. Additionally, community-giving programs provide opportunities to help TD… Continued