Stone, August, Baker & Co. Public Relations, Troy, Mich., has added what the business is officially calling its Yellow Pages Department to further leverage its marketing services. Instead of having to outsource work, the department… Continued
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RUDER-FINN AND ZEMI LP FORM LATIN AMERICAN VENTURE
February 24th, 1997 by PRNEWSOn Feb. 14, New York-headquartered Ruder-Finn Inc. and New York-based Zemi Investments LP established a new division, Ruder-Finn Stoga to provide Latin American and international companies in Latin America guidance on global PR, corporate affairs… Continued
JOURNALISTS GOING ONLINE MORE FOR INFORMATION
February 24th, 1997 by PRNEWSOver a third of 600 newspaper and magazine editors reported that staff members go online every day, according to a "Media in Cyberspace" survey released Feb. 19 by the Columbia University Graduate School of Journalism… Continued
FIRST COUNCIL OF PR NETWORKS FORMED TO PROMOTE ALLIANCES
February 24th, 1997 by PRNEWSThe Council of Public Relations Networks, the first association of international PR affiliates, was recently formed to promote the benefits of, as well as promote, PR networks. The organization’s four charter members are Pinnacle Worldwide,… Continued
TAU LAUNCHES PR BUSINESS
February 24th, 1997 by PRNEWSJoel Tau, former head of media and association relations at Zeneca Pharmaceutical, Wilmington, Del., launched his own PR firm Feb. 3. The new company, Joel Tau Communications Inc., Wilmington, Del., will provide PR services for… Continued
ALEXANDER COMMUNICATIONS NAMED PR AGENCY OF THE YEAR
February 24th, 1997 by PRNEWSAlexander Communications Inc., with offices in Atlanta, San Francisco and Denver, was named 1997 Public Relations Agency of the Year by Marketing Computers magazine, New York, which called the company "an industry voice." Alexander Communications… Continued
OGILVY ADAMS & RINEHART HEADS OVERSEAS AWARENESS CAMPAIGN
February 24th, 1997 by PRNEWSThe European Commission’s Tacis Programme – a $3.5 million awareness-raising and communications endeavor targeting the former countries of the Soviet Union – has chosen Ogilvy Adams & Rinehart, Brussels, to head the PR facet of… Continued
IN LAUNCHING PRODUCT, CAMPAIGN DECIDES TO KID AROUND
February 24th, 1997 by PRNEWSWhen Orlando hoteliers Holiday Inn SunSpree Resort Lake Buena Vista and Holiday Inn Hotel & Suites Main Gate East approached Orlando, Fla., PR firm Curley & Pynn in September 1995 to help them promote Kidsuites,… Continued
BOZELL WORLDWIDE ACQUIRES AD HOUSE KAMSTRA
February 24th, 1997 by PRNEWSBozell Worldwide, New York, acquired Kamstra Communications, a $35 million advertising and marcom agency in St. Paul, Minn., for an undisclosed amount. Kamstra will be renamed Bozell Kamstra and will become the business-to-business unit of… Continued
PR PEOPLE: AWARDS/HIRES
February 24th, 1997 by PRNEWSAWARDS Frankowiak Receives Lifetime Achievement Award James Frankowiak, president of Public Communications Inc., Tampa, Fla., received the 1996 Lifetime Achievement Award from the Public Relations Society of America’s Tampa Chapter. Frankowiak was recognized for his… Continued