Winner: United Nations Foundation – RioPlusSocial The United Nations Foundation’s RioPlusSocial was perhaps the most important gathering of technology, social media and global leaders in the history of South America. This global conversation focused on… Continued
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2013 Nonprofit PR Awards: Website
March 11th, 2013 by Bill MiltenbergWinner: CropLife America – CropLife America Website Refresh: www.croplifeamerica.org In September 2012, croplifeamerica.org received a design refresh for its homepage and sub-pages. This redesign was unveiled at the 2012 CLA/RISE Annual Meeting, which was attended… Continued
2013 Nonprofit PR Awards: Video
March 11th, 2013 by Bill MiltenbergWinner: Ogilvy Public Relations Worldwide – Million Hearts: TEAMing UP to bring high blood PRESSURE DOWN Ogilvy Public Relations on behalf of the Centers for Disease Control and Prevention (CDC) Controlling high blood pressure is… Continued
PR News to Honor the Best in Nonprofit Communications
February 22nd, 2013 by Scott Van CampNominees in 26 nonprofit communications categories will gather on March 11 at the National Press Club in Washington, D.C.
With CSR in the Mainstream, Companies Look to Leverage Employee Volunteers
January 21st, 2013 by Scott Van CampWith social activism more popular than ever with the younger workforce, companies are turning to volunteerism to push their CSR agendas.
As Social Media Evolves, Facebook May Hold the Most Promise for the Future
January 21st, 2013 by Matthew SchwartzFacebook allows consumers to help shape a brand’s narrative. What could be better than that?
2012 Platinum PR Awards: Twitter Campaign
September 15th, 2012 by PRNEWSCo-Winner: American Airlines with Weber Shandwick – #AAGalaxy: American Airlines Socializes New In-Flight Entertainment Offering with Twitter Hashtag Promotion To increase awareness of the news that the Samsung Galaxy 10.1 was being added to in-flight entertainment,… Continued
2012 Platinum PR Awards: Marketing Communications
September 15th, 2012 by PRNEWSWinner: AICPA – ThisWaytoCPA How do you make a 124-year-old organization of certified public accountants sexy to college kids? You create a recruiting Web site that appeals to budding accountants and market the heck out of it—and… Continued
2012 Platinum PR Awards: Social Media
September 15th, 2012 by PRNEWSCo-Winner: The Clorox Company – Check-in for Check Ups When Clorox wanted to create a program rewarding consumers for practicing healthy habits, it teamed up with the Children’s Health Fund to create Check-In for Checkups, a… Continued
2012 Platinum PR Awards: Hall of Fame
September 15th, 2012 by PRNEWSWe honor our 2012 Hall of Fame inductees—campaigns or initiatives with outstanding communications programs that have not just made an impact over the past several years but that we feel will likely be referred to… Continued