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2013 Nonprofit PR Awards: Twitter Communications Campaign

March 11th, 2013 by

Winner: United Nations Foundation – RioPlusSocial The United Nations Foundation’s RioPlusSocial was perhaps the most important gathering of technology, social media and global leaders in the history of South America. This global conversation focused on… Continued

2013 Nonprofit PR Awards: Website

March 11th, 2013 by

Winner: CropLife America – CropLife America Website Refresh: www.croplifeamerica.org  In September 2012, croplifeamerica.org received a design refresh for its homepage and sub-pages. This redesign was unveiled at the 2012 CLA/RISE Annual Meeting, which was attended… Continued

2013 Nonprofit PR Awards: Video

March 11th, 2013 by

Winner: Ogilvy Public Relations Worldwide  – Million Hearts: TEAMing UP to bring high blood PRESSURE DOWN Ogilvy Public Relations on behalf of the Centers for Disease Control and Prevention (CDC) Controlling high blood pressure is… Continued

PR News to Honor the Best in Nonprofit Communications

February 22nd, 2013 by

Nominees in 26 nonprofit communications categories will gather on March 11 at the National Press Club in Washington, D.C.

With CSR in the Mainstream, Companies Look to Leverage Employee Volunteers

January 21st, 2013 by

With social activism more popular than ever with the younger workforce, companies are turning to volunteerism to push their CSR agendas.

As Social Media Evolves, Facebook May Hold the Most Promise for the Future

January 21st, 2013 by

Facebook allows consumers to help shape a brand’s narrative. What could be better than that?

2012 Platinum PR Awards: Twitter Campaign

September 15th, 2012 by

Co-Winner: American Airlines with Weber Shandwick – #AAGalaxy: American Airlines Socializes New In-Flight Entertainment Offering with Twitter Hashtag Promotion  To increase awareness of the news that the Samsung Galaxy 10.1 was being added to in-flight entertainment,… Continued

2012 Platinum PR Awards: Marketing Communications

September 15th, 2012 by

Winner: AICPA – ThisWaytoCPA How do you make a 124-year-old organization of certified public accountants sexy to college kids? You create a recruiting Web site that appeals to budding accountants and market the heck out of it—and… Continued

2012 Platinum PR Awards: Social Media 

September 15th, 2012 by

 Co-Winner: The Clorox Company – Check-in for Check Ups When Clorox wanted to create a program rewarding consumers for practicing healthy habits, it teamed up with the Children’s Health Fund to create Check-In for Checkups, a… Continued

2012 Platinum PR Awards: Hall of Fame

September 15th, 2012 by

 We honor our 2012 Hall of Fame inductees—campaigns or initiatives with outstanding communications programs that have not just made an impact over the past several years but that we feel will likely be referred to… Continued