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Facebook Is Not Alone: Other Tech IPOs With Rocky Outcomes

May 30th, 2012 by

Since just 2011, three other prominent tech companies have stumbled out of the gate after going public, including Groupon.

Facebook Is Not Alone: Other Tech IPOs With Rocky Outcomes

May 30th, 2012 by

Since just 2011, three other prominent tech companies have stumbled out of the gate after going public, including Groupon.

Google+ Local: A Zagat-Powered Local Business Booster

May 30th, 2012 by

Google+ Local, the latest addition to social network Google+, incorporates Zagat business ratings for brand pages across Google’s search, maps and mobile features.

Should You Put Your Customers Second?

May 29th, 2012 by

It’s a mantra so often used that we don’t think twice about it:  the customer is always right.  However, most us would agree that it’s OK to gently let go of customers/clients who are eating up time, energy and resources and at the end of the d…

Looking at the Half-Life of Social Network Links

May 29th, 2012 by

A new Bitly study shows that links posted on YouTube have the longest social media half-life.

Looking at the Half-Life of Social Network Links

May 29th, 2012 by

A new Bitly study shows that links posted on YouTube have the longest social media half-life.

Tip Sheet: Many ‘Thought Leaders,’ Few Authentic Opinions

May 28th, 2012 by

Anyone can be a thought leader these days, it seems. These best practices will help set you apart from the pack and develop true influence.

Tip Sheet: Many ‘Thought Leaders,’ Few Authentic Opinions

May 28th, 2012 by

Anyone can be a thought leader these days, it seems. These best practices will help set you apart from the pack and develop true influence.

Case Study: Cone Communications and Timberland Help Consumers Find Their ‘Inner Tree’ With Arbor Day Campaign

May 28th, 2012 by

Facebook and video figure heavily into Timberland’s campaign to plant 5 million trees around the globe by 2015.

CEOs: Social Media to Become One of The Top Two Ways to Communicate

May 28th, 2012 by

A May 2012 IBM study found that CEOs believe social media will push past Web sites and call centers for customer engagement within the next five years.