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The new Facebook Exchange ad platform targets Facebook users based on their Web history.

65% of executives polled in a June 2012 McKinsey study ranked big data and analytics among their top corporate priorities.

65% of executives polled in a June 2012 McKinsey study ranked big data and analytics among their top corporate priorities.

Commonly known as “the flirting app” amongst the digerati, the social networking platform Skout—which lets users message and chat with nearby strangers—is now flirting with disaster. After a Tuesday, June 12 story in The New York Times Bits blo…

Twitter can now recommend tweeters to follow based on tastes gleaned from your Web browsing data.

The certificate program recognizing training in social media communications tactics kicks off with the June 21-22 Social Media Summit.

The certificate program recognizing training in social media communications tactics kicks off with the June 21-22 Social Media Summit.

Twitter can now recommend tweeters to follow based on tastes gleaned from your Web browsing data.

Many organizations still insist on hiding the identities of their own PR pros and experts on their sites and in their announcements.

Every brand needs a professional-looking, compelling Facebook page that leverages Timeline and provides data for market research.