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Every brand needs a professional-looking, compelling Facebook page that leverages Timeline and provides data for market research.

Many organizations still insist on hiding the identities of their own PR pros and experts on their sites and in their announcements.

Attention Apple MobileMe subscribers: Your service is getting shut down on June 30, so you’d better make the transition to iCloud right away. Oh, you never heard of MobileMe? Or, if you had, you never saw the value in paying for Apple’s ear…

69% of American adults surveyed in May 2012 by Harris Interactive are buying green products and services, and 42% believe green products and services are just getting started.

After an intense love affair with the visual/social platform, PR pros are now determining if the relationship will be long-term.

Cold, creamy fact: Talenti and PR agency RF Binder tapped into the social graphs of gelato fans to the taste of a 129% increase in Facebook followers in just three months.

Facebook’s recent IPO debacle underscore the fact that brand health must be regularly measured, and the proper PR medications prescribed.

Facebook’s recent IPO debacle underscore the fact that brand health must be regularly measured, and the proper PR medications prescribed.

Twitter ran TV ads during the Pocono 400 promoting the #NASCAR landing page for organizing Twitter content.

Twitter ran TV ads during the Pocono 400 promoting the #NASCAR landing page for organizing Twitter content.