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Warning: A press release has been deemed as promotional in a court of law, which could result in a lawsuit. Late this week I received one of Michael Lasky’s law alerts, and it really got my attention. Lasky, an attorney at Davis & Gilbert LLP…

With engagement the name of the PR game, calls to action are critical to getting the conversation going with an audience.

United States is the only nation in the Top 10 to improve on its reputation from 2011 to 2012.

In this election season, companies who coerce their employees to vote for one candidate or the other are playing with fire.

The mobile photo editing app is fast becoming a major conversation platform among PR pros, and a way to reach journalists.

At the Council of Public Relations Firms’ 2012 Critical Issues Forum, thought leaders discussed the importance of integrating brand and reputation.

How many emails do you open every day that you choose not to respond to, saying to yourself, “I’ll get to that later”?  How many papers, magazines, memos come across your desk that you put in a pile to read later? Worse yet, how many conversatio…

78% of marcom professionals at financial services companies say negative public perception is the biggest roadblock in rebuilding reputation.

Maybe it’s just me, but are you getting presidential election fatigue? With all of the talk of spin rooms, binders, “optimal” and fact checking, I’m ready to go out and vote this afternoon just to be done with it. Being a PR pro, you’re most …

Small agencies can enjoy flexibility and a different type of talent cultivation compared to their large counterparts. They also require fearlessness and tenacity.