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PR News Celebrates 2016 Top Women in PR Honorees

January 26th, 2016 by

PR News celebrated its Top Women in PR honorees at an awards luncheon held at New York City’s Grand Hyatt on Jan. 26, 2016.

9 Rules for Working With Senior Management

January 26th, 2016 by

You and your bosses need to be valuable resources to each other. Know how to communicate with them.

PR Lessons from Winter Storm Jonas

January 25th, 2016 by

In a weather disaster, as with any crisis, over-communicate your message in a timely manner; do it clearly, concisely and on platforms where your customers are likely to be.

6 Media Trends for PR Pros in 2016

January 25th, 2016 by

Keeping up with media trends can sometimes feel like a full-time job. Here are a few key trends to look for as PR pros plan their 2016 campaigns.

How to Choose Your PR Dashboard

January 25th, 2016 by

Do you want an online real-time dashboard or do you prefer data visualization on a slide or two in your monthly reports?

Crisis Management Tips Learned From the Ebola Outbreak in West Africa

January 25th, 2016 by

While each situation is unique, the importance of effective communication in these instances isn’t.

Integrity, Passion Distinguish Boston Globe From Lumosity in Crisis Mode

January 25th, 2016 by

During the opening days of 2016, a hot new startup company, Lumosity, was hit with a $2 million fine for false advertising

5 Ways to Build Better Coexistence Between Millennials and Managers

January 25th, 2016 by

It’s not often, however, that there are studies and articles sharing what millennials can do to mesh with other generations.

How Influencer Outreach Brought a Well-Known Brand to New Heights

January 22nd, 2016 by

In the age of social media and digital communications, influencer outreach and partnerships are an essential tool for breaking through the clutter.

4 Facebook Video Features to Enhance Your PR Communications

January 22nd, 2016 by

Facebook wants to be your go-to source for video, so the social media giant has made a number of enhancements to its platform that will make video content more dynamic.