Here are some tips and tricks that will help you get started using Snapchat, and some ideas for unique content you can offer your audience.
Topics
4 Essential Tips to Help You Master Instagram Video Ads
March 17th, 2016 by Mark RenfreeInstagram has been fortifying its ad service recently, and video ads embody some of the most significant opportunities for communicators on the platform.
8 Best Practices for Fresh Cause Marketing
March 17th, 2016 by Ian James WrightDon’t let your CSR founder. Here are the top tips gleaned from thousands of industry pros.
7 Ways to Manage the Press Release Approval Process
March 17th, 2016 by Steve GoldsteinPress releases remain an important tool for communicators, which means the stress of managing edits from senior leaders and clients is not going away anytime soon.
Chris Rock Takes PR Route 1 at the Oscars
March 17th, 2016 by Seth ArensteinThe Oscars’ response to protests and boycotts was direct and featured Chris Rock’s humor.
5 Tips to Prepare for the Ultimate PR & Marketing Question: What’s the ROI?
March 17th, 2016 by Ian James WrightMetrics can demonstrate ROI, but can you demonstrate that you use metrics effectively?
A Measurement Framework to Help You Improve Your Data Competency
March 14th, 2016 by PRNEWSAdmit it, we all want to leverage data in the most sophisticated ways, and do it yesterday.
Nonpartisan Lessons in Nonverbal Communication From the 2016 Presidential Candidates
March 14th, 2016 by Seth Arenstein“What your body says is as important as what your mouth says.”
Sharapova Sponsors and Whole Foods’ Oranges: Brand Crisis in the Fast Lane
March 14th, 2016 by Katie Paine, CEO, Paine PublishingFor years it seemed that all their advice fell on very deaf ears, but in recent months, and to a large extent due to the immediacy of social media, more and more major brands have been heeding their advice.
How to Create an Editorial Plan to Write Simply About Complex Issues
March 14th, 2016 by Rose Mary Moegling, Customer Engagement Manager, Toshiba America Medical SystemsWe’ve all been there. You are asked to write a newsletter article, a speech or op-ed about a topic that is very complicated and technical.