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PRNEWS talked with several social media communications experts to see how brands can prepare for an onslaught of holiday platform traffic, and also how to proceed if your team goes dark during the holidays. 

PRNEWS Live welcomed Andrew Frank, founder and president, KARV Communications, to discuss PR efforts on behalf of Ukrainian clients.

Good editors can improve PR and other forms of writing. However, bad editors are another story. Here’s a light-hearted survival guide.

The need to be first with a story and be a one-stop shop pressures journalists and media outlets. Here’s how reporter Jeremy Bauer-Wolf, who’ll speak at our Media Relations Virtual Summit Dec. 7, adapts.

The Taylor Swift ticket hubbub dented the singer’s reputation. She also waited too long to respond. Swift let Ticketmaster absorb all the blame. When she finally responded, it was late and disappointing.

Ticketmaster’s less-than-transparent communication about Taylor Swift ticket offers myriad PR takeaways. Owning your mistakes is one of them, others involve transparent apologies.

PRNEWS and Candace Hamana, principal, Badger PR, and founder, Indigenous People’s Public Relations Association, discussed Native American representation in communications.

The International Day for Tolerance emphasizes tolerating differences is not enough. Change requires intentional shifts. Here’s how to begin.

Sometimes PR crises throw together companies that usually don’t mix. Regardless, preparing in advance for a PR mishap or crisis always is a wise move.

For authors of books about the basics of  PR crises, the challenge isn’t finding new material. It’s conveying foundational ideas, which haven’t changed much, in new and compelling ways.