If you created a campaign that was this widely viewed but also this widely derided, would you be promoted or censured?
Crisis Management
Steve Harvey’s Miss Universe Blunder a Lesson for PR Pros
December 21st, 2015 by Ian James WrightMistakes were made. More mistakes were made.
Chipotle & Theranos Differ on Crisis Management, Results Similar Though
December 21st, 2015 by BY Katie Paine, CEO, Paine PublishingIf there’s one lesson from recent crises it may be that the very moment you are considered a “Wall Street darling” is when you should be preparing and rehearsing your crisis communications plan. For very
Top 10 PR Crises of 2015
December 17th, 2015 by Richard BrownellAshley McCown, President of Boston-based Strategic Communications firm Solomon McCown, provides her annual review of the top ten public relations crises of the year.
4 PR Tips Martin Shkreli May Have Missed
December 17th, 2015 by Steve GoldsteinIn the court of public opinion, the arrest of Turing Pharmaceuticals CEO and founder Martin Shkreli for securities fraud is inextricably linked to this year’s sudden, stratospheric rise in the price of AIDS drug Daraprim.
Crisis Planning: 5 Issues You Need to Resolve
December 16th, 2015 by Mark RenfreeAn unforeseen crisis can’t be prevented, and with the immediacy of today’s media, it can take minutes for misinformation to morph into its own conversation.
Top 12 PR Stories of 2015 From PR News
December 15th, 2015 by Seth ArensteinHere’s our purely subjective list of some of the year’s top PR stories covered by PR News, in no particular order, with links to coverage.
4 Reasons Why ‘There’s No Such Thing as Bad PR’ May Be Wrong
December 14th, 2015 by Mark RenfreeWe look at some of the biggest PR crises of recent months and see if all that bad press has a silver lining.
2015 PR People Awards: Public Affairs Professional of the Year
December 9th, 2015 by Chris SeymourWinner: John Guilfoil, Owner/Principal, John Guilfoil Public Relations (JGPR) John Guilfoil has proven to the police and fire departments of New England that his services are of value. In just one year, he’s grown his… Continued
2015 PR People Awards: Crisis Manager of the Year
December 9th, 2015 by Chris SeymourWinner: Karen Doyne, Managing Director and Leader, US Crisis Practice, Burson-Marsteller From the tragedy at Virginia Tech to the Target data breach to the Lufthansa/Germanwings crash to countless other crises, Karen Doyne brings to every… Continued