The block letters PR sitting on newspapers

The PR Industry’s PR Problem

October 31st, 2023 by

PR work is under-leveraged and under-valued because it’s so widely misunderstood.

PR Roundup: Media Mistakes, X’s Downfall, Barbies are Back

October 26th, 2023 by

This week PR Roundup takes a look at major news outlet reporting mistakes regarding the Israel/Hamas conflict, X (formerly known as Twitter)’s free fall and Barbie’s commercial resurgence.

2023 PRNEWS Platinum Awards logo to advertise the winners.

2023 PRNEWS Platinum Awards Winners Unveiled

October 19th, 2023 by

Marketing and communication professionals gathered in New York on October 18 to celebrate the 2023 PRNEWS Platinum Awards, which marks excellence in communications across people, teams and campaigns.

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How to Harness PR to Drive Growth for Startups

October 4th, 2023 by

The idea that earned media can propel the growth of a startup is not a new one. But neither is it a simple one.

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How to Turn Your Clients into Brand Ambassadors

October 3rd, 2023 by

Consumer trust can be fragile, but with deliberate, values-based strategies, you can turn everyday clients into passionate champions of your brand.

how taylor swift is helping the NFL with publicity this week after appearing at the Chiefs' game

PR Roundup: The Taylor Swift Effect, Delta Responds, WGA Wins

September 28th, 2023 by

This week’s PR ups and downs follow Taylor Swift’s foray into football, Delta’s dash to appease loyalty customers, and the WGA coming out on top when it comes to the recent strike and American interests.

Sara Garibaldi, president of BODEN, talks about Hispanic Heritage Month and the impact on PR industry on PRNEWS Live on LinkedIn

[VIDEO] PRNEWS Live Discusses Impact and Authenticity During Hispanic Heritage Month

September 19th, 2023 by

PRNEWS Live discussed the impacts Hispanic culture has had on the PR industry, and how to create more inclusive, authentic campaigns, focusing on Hispanic culture. 

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Learning About LinkedIn: Creator Mode

September 11th, 2023 by

How can LinkedIn Creator Mode benefit public relations, communication professionals, their clients and brands?

On-Stage Successful Female Speaker Presents

How to Create Winning Speaker Abstracts that Break Through

August 29th, 2023 by

Securing speaking opportunities at events tailored to a client’s industry should be a part of every PR plan to increase exposure and allow professionals the opportunity to continue networking.

- Twitter new logo X. Twitter changed app logo with X. Twitter news. X new social media.

Musk’s Twitter Rebrand Strategy

August 28th, 2023 by

Musk’s rebrand of Twitter embraces his eccentricity and opens new doors for an aging product. Others need a better PR strategy. Here are some best practices for those who aren’t Elon Musk.