The takeaway for PR pros in all industries: posting brief videos with easy, useful tips is a recipe for success on Facebook.
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Brands’ Brief Instructional Videos Got the Most Shares on Facebook in ’15
January 11th, 2016 by PRNEWSFive Ways Social Listening Will Become Audience Intelligence in ’16
January 11th, 2016 by Bob Pearson President, Cheif Innovation Officer, W2O GroupSocial listening doesn’t cut it. Audience intelligence is replacing it.
The Week in PR
January 11th, 2016 by PRNEWSWe told you last week of unconfirmed reports from CBS News that the Department of Justice (DoJ) was investigating Blue Bell Creameries, claiming the company knew of issues with its ice cream production several years prior to a 2015 Listeria outbreak that sickened 10 people and killed three.
6 Recommendations That Will Make Your PR Writing Great in 2016
January 11th, 2016 by BY JEFF OPPERMAN, DIRECTOR OF EXECUTIVE COMMUNICATIONS, PACE UNIVERSITYWhat Tolstoy knew, and many others don’t, is that writing is hard.
4 Reasons Why You Should Adopt Compelling Branded Content
January 11th, 2016 by BY Mike Winkleman, former chair, the content councilNo revolution has ever taken place without resistance—and I’d suggest that the move toward branded content is no less than a revolution.
Next Trends in Employee Engagement: Great Content, Fewer Emails and Shorter Meetings
January 11th, 2016 by PRNEWSInternal communications and employee engagement become hot topics whenever communicators talk shop.
Six Resolutions That PR People Should try to Break in 2016
January 4th, 2016 by BY Mike McDougall, APR, president, McDougall CommunicationsPerhaps it might be appropriate to avoid making resolutions and vow to break some of them.
The Week in PR
January 4th, 2016 by PRNEWSPeyton’s Place: By now you’ve likely heard of Al Jazeera’s report about an Indianapolis clinic that allegedly distributed performance-enhancing human growth hormo
Data Rights, Connectivity, Cyber, Wearables, Virtual Reality Dominate CES for Communicators
January 4th, 2016 by Seth ArensteinWith some 176,000+ people converging on Las Vegas, January 6-9, for CES, how does one survive? Get around? Think?
Millennials, Data, Bold Stakeholders Will Test Communicators in ’16
January 4th, 2016 by BY dave samson, Chairman, Arthur W. Page SocietyWe are operating in a world of constant change and disruption; a world in which every stakeholder has a voice if he or she chooses to speak out.