How ToPremium ContentSubscription Content 6 Recommendations That Will Make Your PR Writing Great in 2016 01/11/2016 By BY JEFF OPPERMAN, DIRECTOR OF EXECUTIVE COMMUNICATIONS, PACE UNIVERSITY What Tolstoy knew, and many others don’t, is that writing is hard. PR News Exclusive Content Subscription Required Subscribers: Log In Remember Me Forgot Password? New Users: Subscribe This content is accessible to PR News subscribers only. Not a PR News subscriber? Become one today and get access to great content in every issue, plus archives and special reports. Subscribe Now To order by phone or email, please contact the Client Services department at 888-707-5814; firstname.lastname@example.org.