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Web PR Guru: When You Find an Agency That "Gets It" You’ll Know

January 8th, 2001 by

Last week, PR NEWS talked turkey with digital agency man Don Middleberg about leadership and competition in the online PR space. In part two of our chat, we delve into issues of executive education, online… Continued

Admit it. You secretly live for Heavy Medal.

January 8th, 2001 by

Ok, so your workload has made you old and gray. Have you gone platinum yet? PR NEWS wants to hear about your best flashback. No – not to your Iron Maiden and Quiet Riot days… Continued

JobTracker

January 8th, 2001 by

Communications Associate/supervisor for mid-west financial services company. Create, write and produce print and web-based marketing communications materials supporting sales of the company’s mutual fund products. Need an understanding of mutual funds/financial services products, working knowledge… Continued

PeopleMoves

January 8th, 2001 by

Corporate Moves Diane Schreiber leaves her post as associate director of PR at Jupiter Research to join Encirq Corp. Peter Debelke jumps from director of PR at Burson Marsteller Europe to a new position as… Continued

Happy Meal Literacy Campaign Serves Up a Different Kind of Prize

January 8th, 2001 by

Book Case Corporate philanthropy is a noble endeavor – but you don’t get extra credit if no one knows you’re doing it. McDonald’s owners in the New York Tri-State area supported local reading initiatives for… Continued

Treat Your Speaker Like a Puppet and Your Speech Will Sound Like Wood

January 8th, 2001 by

Eric McErlain Public speaking has always been one of the leading causes of anxiety among corporate executives, but it’s a phobia every CEO needs to overcome to be an effective communicator and leader. Add a… Continued

Say What?

January 1st, 2001 by

The world is not with us, media hounds. The PR community may be scrambling to get with the Web program, but the proverbial “Average American” continues to complacently chew her cud in front of the… Continued

Media Moves

January 1st, 2001 by

Washington editor William Pesek leaves Barron’s to join Bloomberg as Tokyo correspondent. Jennifer Ablan takes over the Current Yield column at Barron’s. Email press releases to assistant managing editor Randall Forsyth. randall.forsyth@barrons.com…Russ Mitchell is promoted… Continued

On the Record

January 1st, 2001 by

Same Battle, New Year. What perils await media relations pros pitching techware in 2001? Same old same old, says Deborah Branscum, contributing editor to Newsweek and contributor to Fortune.com’s “Valley Talk” column: “At the BUZZ… Continued

Resources

January 1st, 2001 by

Mini-Media. Want a handy media resource that fits in the palm of your hand? Media Distribution Services isn’t exactly shelling out free PDAs (Santa wasn’t that generous this year), but the company is offering its… Continued