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American Airlines announces plans to invest $200 million in debt financing to acquire Trans World Airlines and will offer jobs to most of TWA’s 20,000 employees (notably all of its 18,000+ union members). Spokeswomen from… Continued

Recruitment and retention nightmares were the subject of many a grisly watercooler chat and the cause of many a sleepless night for PR hiring managers last year. As we enter 2001, the war for talent… Continued

PR NEWS Seminars & PRSA present… Communications Strategies for Nonprofits & Association A Full-Day Information-Packed Seminar on April 17, 2001 Renaissance Hotel Washington, DC http://WWW.PRandMarketing.com/seminars 888/707-5814

Corporate Moves Diane Schreiber leaves her post as associate director of PR at Jupiter Research to join Encirq Corp. Peter Debelke jumps from director of PR at Burson Marsteller Europe to a new position as… Continued

Book Case Corporate philanthropy is a noble endeavor – but you don’t get extra credit if no one knows you’re doing it. McDonald’s owners in the New York Tri-State area supported local reading initiatives for… Continued

Eric McErlain Public speaking has always been one of the leading causes of anxiety among corporate executives, but it’s a phobia every CEO needs to overcome to be an effective communicator and leader. Add a… Continued

28 East 28th Street New York, NY 10016-7930 212/503-3500 Families are among the fastest-growing markets for all things digital, and FamilyPC magazine is leading the trend. Launched by Ziff-Davis in 1994, FamilyPC guides busy parents… Continued

Jeanie Stokes vacates post as business writer with the Rocky Mountain News to join Broadband Week as senior editor, covering broadband communications networks, application service providers, technology developers, and broadband business trends. jstokes@cahners.com …Tim Wilson… Continued

If you’re gonna be late for the media party, don’t bother showing up. Anne-Marie Borrego, assistant editor at the D.C.-based Chronicle of Higher Education, recalls a phone call she once received from a publicist touting… Continued

Fit to Print. Fitness is shaping up its content with a squad of new features in its February issue. Among other things, look for a renewed focus on healthy eating, beauty, and travel. Editor-in-Chief Emily… Continued