Want to gain a competitive advantage over other firms or brands? Clearly communicate your organization’s core values, says Dr. J. Petrausch.
Don’t be obscure or too clever with your headlines and subject lines, says The In-House Writer’s Andrew Hindes.
Facebook Users Receive More, Give Less; Robust Sites Lift In-Store Sales; Social Media and Software IndustryMarch 9th, 2012 by PR News
▶ Facebook Users Receiveth More, Giveth Less: A Feb. 2012 Pew Internet study that combines server logs of Facebook activity with survey data finds that over one month, 40% of average Facebook users made a
There’ a lot to like about Pinterest—not least its rapidly expanding user base. Here is a baker’s dozen tips to help your pins (and your clients’ pins) get noticed and repinned.
Applying the art and science of active listening can help an organization reveal its most effective digital voice, says Iona College’s Robert J. Petrausch.
The news that Johnson & Johnson’s longtime CEO Bill Weldon is stepping down as of April 1 has the business world buzzing: Is the 63-year-old Weldon’s departure and the appointment of Alex Gorsky as the… Continued
The In-House Writer president Andrew Hindes provides five key steps for a small business to pitch the media and make the effort worth everyone’s time.
We know how busy you are as a PR professional, which is exactly why we’re asking you to take this quick survey asking you how you spend your typical day. We want to make PR… Continued
I love New York. It is perpetually in your face, but the city is at least honest about it. I was there once at Halloween and saw Napoleon walking down the street en route to… Continued