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The filmmaker’s neighbors refused to let him build a new studio, so he announced plans to build low-income housing instead.

PR professionals are churning out more online content than ever—here’s how to gain control over your organization’s content management system.

The Yahoo communications team could have been more consistent and transparent in communicating with employees during its crisis involving (now former) CEO Scott Thompson.

PR professionals are churning out more online content than ever—here’s how to gain control over your organization’s content management system.

Now that nearly 50% of cell phone owners have smartphones, it’s time for PR to take advantage of these "moving targets."

Hyundai and Finn Partners teamed up to raise awareness and funds to fight pediatric cancer while demonstrating the car maker’s electric vehicle.

Shareable videos, social media events, digital crowdsourcing and online games can be powerful tools to drive engagement with CSR programs.

Now that nearly 50% of cell phone owners have smartphones, it’s time for PR to take advantage of these "moving targets."

Visitors from Pinterest spent considerably more money per order than those from Facebook on online jewelry retailer Boticca.

PR agency veteran Ned Barnett says that when an agency has inherent philosophical differences between a potential client, it shouldn’t take them on.